Anna

Anna Klingmann

#76,900
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German architect

Anna Klingmann's Academic­Influence.com Rankings

Anna Klingmann
Engineering
#2937
World Rank
#3939
Historical Rank
Architecture
#552
World Rank
#1048
Historical Rank
engineering Degrees
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  • Engineering

Why Is Anna Klingmann Influential?

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According to Wikipedia, Anna Klingmann is a German born, American architect, author and academic who specializes in branding. She is the founder and principal architect of Klingmann Architects and Brand Consultants, and author of Brandscapes: Architecture in the Experience Economy. Klingmann coined the term "brandism" which describes how architecture can communicate a company's brand to the public. Her description of brandism can also be used not just to describe single structures; entire cities can have a unique brand or "expression of identity." She also has described the concept of a "brandscape" which describes corporate value systems embodied into the physical landscape. Klingmann believes that branded landscapes "effect lasting, meaningful changes that draw upon the dormant or explicit potential of particular cultures and places."

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Anna Klingmann's Published Works

Number of citations in a given year to any of this author's works
Total number of citations to an author for the works they published in a given year. This highlights publication of the most important work(s) by the author
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What Schools Are Affiliated With Anna Klingmann?

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