Ashok Kumar Gupta
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Ashok Kumar Guptabusiness Degrees
Business
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Marketing
#144
World Rank
#144
Historical Rank
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Business
Why Is Ashok Kumar Gupta Influential?
(Suggest an Edit or Addition)Ashok Kumar Gupta's Published Works
Number of citations in a given year to any of this author's works
Total number of citations to an author for the works they published in a given year. This highlights publication of the most important work(s) by the author
Published Works
- A Model for Studying R&D–Marketing Interface in the Product Innovation Process (1986) (871)
- Accelerating the Development of Technology-Based New Products (1990) (712)
- Managing Human Resources for Innovation and Creativity (1993) (292)
- The R&D-marketing interface in high-technology firms (1985) (246)
- Factors That Motivate Business Faculty to Conduct Research: An Expectancy Theory Analysis (2006) (175)
- The Credibility–Cooperation Connection at the R&D‐Marketing Interface (1988) (163)
- Key Drivers of Reduced Cycle Time (1998) (157)
- R & D and marketing dialogue in high-tech firms (1985) (138)
- Changing patterns in industrial R&D management (1996) (126)
- Improving R&D/Marketing relations: R&D's perspective (1990) (115)
- Making Trade‐Offs in the New Product Development Process: A German/US Comparison (1992) (108)
- Student and Faculty Perceptions of Student Evaluations of Teaching: A Study of Similarities and Differences (2002) (97)
- Women managers in India: challenges and opportunities (1998) (78)
- Managing the R&D-Marketing Interface (1987) (78)
- Excelling in R&D (2000) (75)
- Internal marketing: integrating R&D and marketing within the organization (1991) (72)
- Women in management: a Malaysian perspective (1998) (71)
- Inter-firm R&D co-operations in Germany (1991) (61)
- Why R&D Resists Using Marketing Information (1988) (41)
- What First-to-Market Companies Do Differently (1999) (40)
- R&D/marketing interfaces in the telecommunications industry (1990) (38)
- Product management and the marketing of financial services (1997) (35)
- Multi-product total cost function for higher education: a case of bible colleges (2001) (34)
- Improving R&D/marketing relations in technology‐based companies: Marketing's perspective (1991) (30)
- Student Perceptions of Sales Careers: Implications for Educators and Recruiters (2000) (28)
- Research Productivity Of Accounting Faculty: An Exploratory Study (2010) (25)
- Assessing Economic Literacy of Indian MBA Students (2008) (24)
- Exploratory Results on the Importance of R&D Knowledge Domains in Businesses with Different Strategies (1999) (21)
- Managing the process of market orientation by publicly funded laboratories: the case of CSIR, India (2000) (21)
- Marketing Students’ Perceptions of Teaching Evaluations: An Application of Expectancy Theory (2004) (19)
- Predicting Impending Bankruptcy From Auditor Qualified Opinions And Audit Firm Changes (2011) (18)
- Academic achievement and television viewing by eighth graders: a quantitative analysis (1996) (17)
- An Update on Academic Dishonesty in the College Classroom. (2008) (11)
- Faculty Perceptions Of Research Rewards (2011) (9)
- Students' Academic Performance: An Interaction of Inputs from the Students, Schools, and Voters (2004) (8)
- DEMAND FOR PUBLIC AND PRIVATE PASSENGER TRANSPORT IN THE UNITED STATES (1996) (7)
- A study of R&D/marketing interface and innovation success in high technology firms (integration, new product, research management, development) (1984) (6)
- Research Grants and School Ranking of PhD Granting Institutions: A Simultaneous Equations Model (1996) (6)
- Lean Manufacturing Practices: Emerging Issues (2013) (5)
- Asian purchasing agents’ perceptions of women sales representatives (2001) (4)
- Changing Demographic of Labor Force and Productivity: A Case of Japan (2008) (3)
- Students’ Mathematics Academic Performance: An Interaction of Inputs from the Students, Schools, and Voters (2013) (3)
- The Influence of Strategy on R&D Knowledge Domains and Capabilities (1998) (3)
- What Counts as Sales Revenue in B-to-B Transactions? The Regulatory and Marketing Management Issues (2006) (2)
- Female Workers in Japan: Opportunities & Challenges i (2004) (2)
- Managing the R & D/marketing interface for product success : the telecommunications focus (1990) (2)
- Reverse Mortgage - Silver Lining for Golden Years (2016) (1)
- Service Marketing: Customer Expectations and Delight With Reference To Indian Banking Sector (2016) (1)
- The diffusion and adoption of tools and techniques to aid new product development (1995) (1)
- A Move Towards Non-Interest Income Diversification: A Comparasion Between Public and Private Sector Banks in India (2016) (1)
- Self-Reliant India: A Study on Consumers’ Perceptions Towards Swadeshi Products (2020) (0)
- Advent and present scenario of Microfinance in India (2013) (0)
- Perceptions of Hiring and Promotion Practices of Male and Female Executives in South and Southeast Asia: A Statistical Analysis (2000) (0)
- Managing R&D in the new business environment, trends and the impact of contextual elements on perception (1996) (0)
- Whistle Blower Reporting Practices : An Intensive Analysis of Select Indian IT Sector Companies (2022) (0)
- FORUM 5 Time To Change Glen Corlett EXECUTIVE VIEWPOINTS Where ’ s the Cream Filling ? (0)
- IFRS in India: Over view and impact (2016) (0)
- Marketing/Sales Students Understanding Of What Counts As Sales (2009) (0)
- Integrated Reporting- A Potent Tool for Value Creation (2016) (0)
- COMPETITION COMMISSION OF INDIA (2022) (0)
- De-Stressing Assets of Indian Textile Industry: The Role of CDR (2016) (0)
- EMERGING ISSUES IN ACCOUNTING (2015) (0)
- AN EMPIRICAL STUDY ON ASSESSMENT OF IMPORTANCE OF CORPORATE SOCIAL REPORTING AND DISCLOSURE IN INDIA (2016) (0)
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What Schools Are Affiliated With Ashok Kumar Gupta?
Ashok Kumar Gupta is affiliated with the following schools:
