Baker Ahmad Alserhan
#190,308
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Baker Ahmad Alserhan's AcademicInfluence.com Rankings
Baker Ahmad Alserhancomputer-science Degrees
Computer Science
#12851
World Rank
#13770
Historical Rank
Data Science
#373
World Rank
#382
Historical Rank
Computational Linguistics
#3217
World Rank
#3260
Historical Rank
Machine Learning
#5943
World Rank
#6040
Historical Rank

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Computer Science
Baker Ahmad Alserhan's Degrees
- PhD Computer Science University of Jordan
- Masters Computer Science University of Jordan
- Bachelors Computer Science University of Jordan
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Why Is Baker Ahmad Alserhan Influential?
(Suggest an Edit or Addition)According to Wikipedia, Baker Ahmad Alserhan is the author of The Principles of Islamic marketing He is the president of the International Islamic Marketing Association and the Chairman of the Global Islamic Marketing Conference .
Baker Ahmad Alserhan's Published Works
Number of citations in a given year to any of this author's works
Total number of citations to an author for the works they published in a given year. This highlights publication of the most important work(s) by the author
Published Works
- Islamic branding: A conceptualization of related terms (2010) (194)
- On Islamic Branding: Brands as Good Deeds (2010) (159)
- The Principles of Islamic Marketing (2011) (124)
- Researching Muslim consumers: do they represent the fourth-billion consumer segment? (2012) (78)
- MEASURING LUXURY BRAND CONSUMPTION AND FEMALE CONSUMERS' RELIGIOSITY IN THE UAE (2014) (23)
- The transparency of Islamic hotels: “Nice Islam” and the “self‐orientalizing” of Muslims? (2018) (23)
- Expressing herself through brands: the Arab woman’s perspective (2015) (13)
- Naming businesses: names as drivers of brand value (2012) (13)
- Theories of Islamic marketing (2016) (12)
- Entrepreneurs and trade names: evidence from the United Arab Emirates (2010) (11)
- Desecularization, Social Identity, and Consumer Intention to Purchase Religious Products (2022) (9)
- The impact of the international crisis on the entrepreneurial intentions of refugees (2021) (8)
- Halal branding: A study of Muslim consumers perspective (2012) (7)
- Businesswoman networking: An Eastern perspective (2011) (7)
- Financial literacy programs and youth entrepreneurial attitudes: some insights from the Jordanian community (2020) (7)
- Branding employment related public policies: evidence from a non‐western context (2013) (6)
- Assessing Crossnational Invariance of the three-Component Model of Organizational Commitment: A Cross-Country Study of University Faculty (2018) (6)
- University student satisfaction with blended learning: a cross-national study between North Macedonia and Jordan (2021) (3)
- Awareness towards Halal pharmaceuticals: an analysis of pharmacists' views (2020) (3)
- Factors affecting Muslim consumers' intention to purchase halal products: a comparative study in North Macedonia, Kosovo and Jordan (2019) (3)
- Assessing cross-national invariance of the three-component model of organizational commitment (2018) (3)
- The relationship between religiosity and consumer behaviour among Arab, Turkish, and Indonesian students: testing an 8th century A.D. measure of Islamic religiosity (2016) (2)
- The Islamic Market (Souq) (2017) (0)
- The effect of religiosity and demographic variables on Arab women consumers' self-expression through luxury brands: a mixed methods study (2022) (0)
- Islamic Logistics (Halal Logistics) (2017) (0)
- The Islamic Marketing Mix (2020) (0)
- Islamic Promotions and Promoting to Muslims (2017) (0)
- Islamic Pricing Practices (2017) (0)
- Islamic Branding: Concepts and Background 1 (2017) (0)
- United Arab Emirates: Female Immigrant Entrepreneurship at the Multicultural Crossroads of the Arab World (2016) (0)
- Understanding Islamic Marketing (2020) (0)
- The Islamic Product (Tayyibat) (2017) (0)
- Islamic Branding 2: Brands as Good Deeds 1 (2017) (0)
- Muslim Consumer Behaviour (2017) (0)
- POSITIONING OF ISLAMIC HOTELS: A CORRESPONDENCE ANALYSIS APPROACH (2023) (0)
- Islamic Business Ideals (2017) (0)
- Socio-Technical Innovation by Female Entrepreneurs: Evidence from the Jordanian Tourism Sector (2022) (0)
- CULTURAL MARKETING AND ENTREPRENEURSHIP: NEW FRONTIERS FOR GLOBAL BUSINESS — Guest Editors' Note (2014) (0)
- Applied strategic management by managers in the hotel and tourism industry in Cyprus and Greece during the COVID-19 pandemic (2022) (0)
- One Arab woman’s journey to entrepreneurship: a case study (2013) (0)
- Issues in Islamic Marketing (2020) (0)
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What Schools Are Affiliated With Baker Ahmad Alserhan?
Baker Ahmad Alserhan is affiliated with the following schools: