B. J. Fogg

Why Is B. J. Fogg Influential?

According to Wikipedia, Brian Jeffrey Fogg is an American social scientist and author who is a research associate and adjunct professor at Stanford University. He is the founder and director of the Stanford Behavior Design Lab, formerly known as the Persuasive Technology Lab.

Other Resources About B. J. Fogg

• en.wikipedia.org
• www.bjfogg.com

What Schools Are Affiliated With B. J. Fogg?

B. J. Fogg is affiliated with the following schools:

• Stanford University