Edward

Edward Bernays

Edward
#1,172
Most Influential Person Across History

American public relations pioneer

Edward Bernays's Academic­Influence.com Rankings

Edward Bernays
Communications
#210
Historical Rank
communications Degrees
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Edward Bernays's Degrees

Why Is Edward Bernays Influential?

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According to Wikipedia, Edward Louis Bernays was an American theorist, considered a pioneer in the field of public relations and propaganda, and referred to in his obituary as "the father of public relations". His best-known campaigns include a 1929 effort to promote female smoking by branding cigarettes as feminist "Torches of Freedom", and his work for the United Fruit Company in the 1950s, connected with the CIA-orchestrated overthrow of the democratically elected Guatemalan government in 1954. He worked for dozens of major American corporations, including Procter & Gamble and General Electric, and for government agencies, politicians, and nonprofit organizations.

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What Schools Are Affiliated With Edward Bernays?

Edward Bernays is affiliated with the following schools:

What Are Edward Bernays's Academic Contributions?

Edward Bernays has made the following academic contributions: