Gábor Rekettye
Hungarian marketing author and professor
Gábor Rekettye's AcademicInfluence.com Rankings
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Business
Gábor Rekettye's Degrees
- PhD Marketing Corvinus University of Budapest
Why Is Gábor Rekettye Influential?
(Suggest an Edit or Addition)According to Wikipedia, Gábor Rekettye is a Hungarian marketing author and professor. At present he is a Professor Emeritus at the University of Pécs and Honorary Professor at the University of Szeged. Early life and career Until the age of 10 he lived in Villány, then he moved with his parents to Pécs. He finished the first cohort of German language at the Klára Leöwey High School in Pécs, then he went to Karl Marx University of Economic Sciences in Budapest where he received an MSc diploma in economics. He was the first in his family who attended any form of higher education, his parents also urged him to study foreign languages. After graduating, he returned to Pécs and became the Sales Manager of the famous Pécs Glove Factory, where he worked between 1967 and 1973. Then he became an Assistant Professor at the University of Pécs where he worked for 5 years. In 1978 he moved with his family to Budapest where he became the Deputy General Manager of a big foreign trading company, Tannimpex. Between 1984 and 1989 he served as Commercial Counsellor and as a head of the Hungarian Trade Mission in Tokyo, Japan. When he returned home in 1989, he went back to the University of Pécs where he became Assosciate Professor. After returning home, he attended a General Management programme at Harvard Business School in 1992 and the CEETP programme at the Kellogg Graduate School of Management in 1993. He became full professor in 1995. He served as a Dean of the Faculty of Business and Economics at the University of Pécs between 1993 and 1996. He has been teaching as a Visiting Professor in different countries such as the USA or the U.K.
Gábor Rekettye's Published Works
Published Works
- Customer satisfaction and price acceptance in the case of electricity supply (2006) (20)
- The Effects of Digitalization on Customer Experience (2019) (4)
- Social group buying pricing decisions (2012) (4)
- The Changing Role of Customer Experience in the Age of Industry 4.0 (2020) (3)
- Customer Satisfaction and Price Acceptance in the Case of a Hungarian Electricity Supplier (2015) (0)
- New pricing models in the era of industry 4.0 (2020) (0)
- Pricing Policies at Public Universities in Hungary (2011) (0)
- Book Review (2005) (0)
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What Schools Are Affiliated With Gábor Rekettye?
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