Kelly Goldsmith

Q: What Schools Are Affiliated With Kelly Goldsmith

Kelly Goldsmith is affiliated with the following schools: University of California, Berkeley, Yale University, Northwestern University , Vanderbilt University, Stanford University

Kelly Goldsmith's AcademicInfluence.com Rankings

Kelly Goldsmith

Business

#434

World Rank

#478

Historical Rank

#163

USA Rank

Marketing

#141

World Rank

#141

Historical Rank

#27

USA Rank

business Degrees

Download Badge

Business

Kelly Goldsmith's Degrees

PhD Marketing Stanford University
Masters Marketing Stanford University
Bachelors Psychology University of California, Berkeley

Similar Degrees You Can Earn

Best Online Bachelor's in Psychology 2025

Why Is Kelly Goldsmith Influential?

(Suggest an Edit or Addition)

According to Wikipedia, Kelly Goldsmith is an American marketing researcher who specializes in consumer behavior and a former reality television contestant. She is currently the E. Bronson Ingram Chair and Professor of marketing at the Owen Graduate School of Management at Vanderbilt University.

(See a Problem?)

Kelly Goldsmith's Published Works

Number of citations in a given year to any of this author's works

Total number of citations to an author for the works they published in a given year. This highlights publication of the most important work(s) by the author

Published Works

On the Psychology of Scarcity: When Reminders of Resource Scarcity Promote Selfish (and Generous) Behavior (2015) (192)
The effects of scarcity on consumer decision journeys (2018) (149)
Can Uncertainty Improve Promotions? (2010) (121)
A Self-Regulatory Model of Resource Scarcity (2018) (113)
The Importance of the Context in Brand Extension: How Pictures and Comparisons Shift Consumers' Focus from Fit to Quality (2012) (88)
When Guilt Begets Pleasure: The Positive Effect of a Negative Emotion (2011) (74)
Giving against the Odds: When Tempting Alternatives Increase Willingness to Donate (2014) (68)
Negativity bias and task motivation: testing the effectiveness of positively versus negatively framed incentives. (2013) (61)
Reinforcement versus balance response in sequential choice (2008) (39)
Mental Representation Changes the Evaluation of Green Product Benefits (2016) (34)
When Seeking the Best Brings Out the Worst in Consumers: Understanding the Relationship between a Maximizing Mindset and Immoral Behavior (2018) (27)
Unobserved altruism: How self-signaling motivations and social benefits shape willingness to donate. (2020) (22)
Scarcity and Consumer Decision Making: Is Scarcity a Mindset, a Threat, a Reference Point, or a Journey? (2020) (19)
Can Thoughts of Having Less Ever Promote Prosocial Preferences? The Relationship between Scarcity, Construal Level, and Sustainable Product Adoption (2019) (18)
Ownership: A Perennial Prize or a Fading Goal? A Curation, Framework, and Agenda for Future Research (2020) (13)
When Does Altruism Trump Self-Interest? The Moderating Role of Affect in Extrinsic Incentives (2018) (13)
Is the Preference for Certainty Always So Certain? (2017) (11)
A View from Inside: Insights on Consumer Behavior during a Global Pandemic (2020) (11)
The Dirty Underbelly of Prosocial Behavior: Reconceptualizing Greater Good as an Ecosystem with Unintended Consequences (2021) (11)
On the Consequences of Scarcity: When Limited Resources Promote Agentic Responses (2013) (10)
The power of customers' mindset (2010) (10)
You Don’t Blow Your Diet on Twinkies: Choice Processes When Choice Options Conflict with Incidental Goals (2019) (9)
Looking Back and Looking Forward: (Re)Interpreting Consumer Insights in a Time of Transition (2021) (8)
When Does Intoxication Help or Hurt My Case? The Role of Emotionality in the Use of Intoxication as a Discounting Cue (2021) (4)
Reinforcing “Shoulds”: the Effect of Mindsets on Sequential Choices (2010) (3)
Understanding the relationship between resource scarcity and object attachment. (2020) (2)
Beyond Survival of the Fittest : The Influence of Consumers ’ Mindset on Brand Extension Evaluations (2008) (2)
When a Reputation for Innovativeness Confers Negative Consequences for Brands (2013) (2)
Understanding the Psychology of Scarcity: When Limited Resources Prompt Abstract Thinking (2013) (2)
The Role of Abstract and Concrete Mindsets on the Purchase of Adjacent Products (2008) (2)
When Thoughts of 'Having Less' Promote the Desire to Become One's Best: Reminders of Resource Scarcity Increase the Desire for Self-Improvement (2016) (2)
Helping people achieve their goals (2006) (2)
When Those Who Have the Least Spend the Most: Understanding the Relationship Between Resource Scarcity, Socioeconomic Status and Materialism (2014) (2)
When Exploding Deals Create Competitive Customers: Understanding the Psychological Consequences of Scarcity Marketing Tactics (2016) (1)
Bringing Our Values to the Table: Political Ideology, Food Waste, and Overconsumption (2022) (1)
Getting Gold By Going Green: the Importance of Fitting the Message to the Mindset (2009) (1)
The Pursuit of Happiness: Can it Make You Happier? (2016) (1)
De-stigmatizing the "win-win:" making sustainable consumption sustainable. (2022) (1)
When Altruism Trumps Self-Interest: The Effect of Donation-Incentives on Motivation (2013) (1)
Beyond Survival of the Fittest:The Influence of Mindsets on Consumers' Response to Brand Extensions (2007) (1)
Negativity Bias and Task Motivation: Testing the Effectiveness of Positively versus Negatively Framed Incentives (2013) (1)
Unobserved Altruism: How Social- and Self-Signaling Motivations Shape Willingness to Donate (2017) (1)
Effect of a Negative Emotion (2012) (1)
Wishful Thinking: How Uncertainty Can Improve Promotions (2008) (0)
The Psychology of Basket Size: How Mental Representation and the Relationships between Products Affect Purchase Quantity (2016) (0)
17-P: When Not Having Enough Prompts Consumers to Show Off: Reminders of Resource Scarcity Prompt Narcissism (2017) (0)
Getting More Out of Guilty Pleasures (2007) (0)
Toward an Integrated Understanding of Resource Scarcity (2017) (0)
Ignorance can be bliss: How uncertainty can improve promotions (2013) (0)
9-Dd: “Works With/For You!” How Framing Health-Related Products As Partners Versus Servants Impacts the Consumption of Indulgences (2017) (0)
Unobserved Altruism: How Self-Signaling Motivations and Social Benefits Shape Willingness to Donate (2019) (0)
The effects of scarcity on consumer decision journeys (2018) (0)
Consumers' Construal Levels: Organic Manipulations and Implications for Choice (2008) (0)
Crime…And Punishment: the Effects of Context on Signal Strength and the Consequences For Condemnation (2014) (0)
What’S Your Construct? Exploring the Different Definitions and Operationalizations of Scarcity (2018) (0)
Examining the Efficacy of Time Scarcity Marketing Promotions in Online Retail (2022) (0)
When Choosing the Best Brings Out the Worst: Maximizing Increases Cheating Due to Greater Perceptions of Scarcity (2016) (0)
Are We Always 'Better' When We Are Being Watched? Understanding the Implications for Social Context and Envy on Self-Bolstering Behavior (2015) (0)
Anthropomorphism and Self-Regulation: How Framing Products as Partners Versus Servants in Goal Pursuit Impacts the Pleasure from Goal Violation (2017) (0)
When Guilt Begets Pleasure 873 (2012) (0)
A Nudge Toward Happiness (2018) (0)
Ironic Effects of Goal Activation on Choice (2010) (0)
The Role of Affect in Extrinsic Incentives (2018) (0)
KELLY GOLDSMITH, EUNICE KIM CHO, and RAVI DHAR ∗ (2012) (0)
Acting on Information: Reminders of Resource Scarcity Promote Flexible Thinking and Adaptive Behavior (2016) (0)
What Two Wrongs Make Alright: Examining the Psychological Factors Underlying the Tendency to Temper Judgments of Intoxicated People (2016) (0)
Happiness in the Workplace: Employees Who Focus on Maximizing Happiness Become Happier (2013) (0)
How Ease of Categorization Affects the Use of Situational Discounting Cues (2018) (0)
When Goal Violation Prompts Justification: Conflicting Goals and Reason Based Choices (2010) (0)
The Effect of Incentive Framing on Working Harder: Doing More Than We Predict (2008) (0)
What's Your Motivation? Affective and Cognitive Processes that Motivate Behavior and Choices (2008) (0)
Acting on Information: Reminders of Resource Scarcity Promote Adaptive Behavior and Flexible Thinking (2017) (0)
On the Negative Consequences of Thinking About Häagen-Dazs Cottage Cheese: Low-Fit Brand Extensions and Self-Regulatory Depletion (2011) (0)
Matters of Time (Scarcity): Do Offline Theories Predict Online Effects? (2019) (0)

This paper list is powered by the following services:

Other Resources About Kelly Goldsmith

What Schools Are Affiliated With Kelly Goldsmith?

Kelly Goldsmith is affiliated with the following schools:

Kelly Goldsmith's Academic­Influence.com Rankings