Kenneth Cortsen
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Danish sport management researcher
Kenneth Cortsen's AcademicInfluence.com Rankings
Kenneth Cortsenbusiness Degrees
Business
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Marketing
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World Rank
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Kenneth Cortsen's Degrees
- PhD Sport Management University of Southern Denmark
- Masters Sport Science University of Copenhagen
- Bachelors Sport Science University of Copenhagen
Why Is Kenneth Cortsen Influential?
(Suggest an Edit or Addition)According to Wikipedia, Kenneth Cortsen is a Danish sport management researcher from Aarhus School of Business, Aarhus University and Associate Professor from University College of Northern Denmark , Department of Sport Management. His work places research at the heart of commercialization of sports.
Kenneth Cortsen's Published Works
Published Works
- Annika Sörenstam – a hybrid personal sports brand (2013) (36)
- Uefa (2018) (16)
- ‘Re-branding’ women’s football by means of a new Sports product: a case study of women’s football in Denmark (2017) (8)
- The Application of Sports Technology and Sports Data for Commercial Purposes (2018) (7)
- Strategic Sport Branding at the Personal, Product and Organizational Level:: Theory and Practice for Improving a Sports Brand's Interactions. Ph.d. afhandling (2016) (6)
- Capitalising on CSR-based partnerships in sports branding and sports sponsorship. (2014) (4)
- Commercialization, Governance Problems, and the Future of European Football—Or Why the European Super League Is Not a Solution to the Challenges Facing Football (2021) (4)
- RESPONSIBALL Ranking 2019: The Ninth Annual Social Responsibility Ranking of International Football Leagues (2019) (2)
- Football business models: Why did Germany win the World Cup? (2014) (2)
- Data management is the new 'winning' approach in the business of sports (2015) (2)
- Capitalist country, socialist sport: Or why Ayn Rand learned to love Manchester United and hate the Dallas Cowboys (2019) (0)
- Sports, strategic CSR and 'commercial idealism' in Denmark (2016) (0)
- Who Are Our Fans: An Application of Principal Component-Cluster Technique Analysis to Market Segmentation of College Football Fans (2021) (0)
- Creativity in Football and Talent Development (work in progress) (2018) (0)
- More than a game: Football kicks off tourism in the case of SSC Napoli and the destination image of Naples among fans based in Denmark (2017) (0)
- Fan relationship management in football - going beyond traditional product offerings to win the hearts of fans (2015) (0)
- Football players, asset management & the unexploited potential of enhanced player engagement in football management & marketing (2014) (0)
- Sport management education in Denmark and its relationship with professional sporting bodies: Football as a case study (2021) (0)
- RESPONSIBALL Ranking 2018 - research on the Danish Super League (2018) (0)
- From positive momentum to economic turmoil (2020) (0)
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What Schools Are Affiliated With Kenneth Cortsen?
Kenneth Cortsen is affiliated with the following schools: