Leo Bogart | Academic Influence

Leo Bogart's AcademicInfluence.com Rankings

Leo Bogart

Sociology

#2036

World Rank

#2275

Historical Rank

#673

USA Rank

sociology Degrees

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Sociology

Leo Bogart's Degrees

PhD Sociology University of Chicago
Masters Sociology University of Chicago
Bachelors Sociology University of Chicago

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Why Is Leo Bogart Influential?

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According to Wikipedia, Leo Bogart was an American sociologist and media and marketing expert. Biography According to his obituary in The Independent, Bogart was "Born Jewish ... in Poland in 1921," and "had emigrated with his family to the United States aged two."

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Leo Bogart's Published Works

Number of citations in a given year to any of this author's works

Total number of citations to an author for the works they published in a given year. This highlights publication of the most important work(s) by the author

Published Works

Press and public: Who reads what, when, where, and why in American newspapers (1981) (170)
The Age of Television (1957) (109)
Commercial Culture: The Media System and the Public Interest (1995) (85)
Reflections on Content Quality in Newspapers (2004) (76)
What Makes a Brand Name Familiar? (1973) (67)
NO OPINION, DON'T KNOW, AND MAYBE NO ANSWER (1967) (52)
Silent politics: polls and the awareness of public opinion (1972) (52)
The Public's Use and Perception of Newspapers (1984) (49)
Strategy in advertising (1984) (49)
The age of television : a study of viewing habits and the impact of television on American life (1958) (46)
Mass Culture : The Popular Arts in America (1957) (40)
Negro and White Media Exposure: New Evidence (1972) (39)
The advertising man in London advertising agencies (1965) (34)
Strategy in Advertising: Matching Media and Messages to Markets and Motivation (1986) (33)
Mass Media and Community Identity in an Interurban Setting (1965) (29)
WARNING: THE SURGEON GENERAL HAS DETERMINED THAT TV VIOLENCE IS MODERATELY DANGEROUS TO YOUR CHILD'S MENTAL HEALTH (1972) (23)
Preserving the Press: How Daily Newspapers Mobilized to Keep Their Readers (1991) (22)
Premises for Propaganda: The United States Information Agency's Operating Assumptions in the Cold War (1976) (21)
Adult Talk About Newspaper Comics (1955) (19)
The Advertising Rate Structure in the Daily Newspaper Industry (1964) (19)
THE FUTURE STUDY OF PUBLIC OPINION A SYMPOSIUM (1987) (18)
Social research and the desegregation of the U.S. Army (1969) (17)
How U.S. Newspaper Content is Changing (1985) (16)
The Researcher's Dilemma (1962) (16)
THE SPREAD OF NEWS ON A LOCAL EVENT: A CASE HISTORY (1950) (15)
Is it Time to Discard the Audience Concept? (1966) (14)
CHANGING NEWS INTERESTS AND THE NEWS MEDIA (1968) (14)
PUBLIC OPINION AND COLLECTIVE BEHAVIOR (1983) (14)
Measuring the Effectiveness of an Overseas Information Campaign: A Case History (1957) (13)
Buying Services and the Media Marketplace (2000) (13)
Polls and the awareness of public opinion (1985) (12)
Opinion Research and Marketing (1957) (11)
Magazines since the Rise of Television (1956) (11)
The Overseas Newsman: A 1967 Profile Study (1968) (10)
Cool words, cold war : a new look at USIA's Premises for propaganda (1995) (10)
Project Clear : social research and the desegregation of the United States Army (1992) (8)
How the Challenge of Television News Affects the Prosperity of Daily Newspapers (1975) (8)
American Newspapers. How They Have Changed and How They Must Keep Changing (2005) (7)
Newspaper of the Future: Our Look at the Next Century (1993) (6)
The Future of the Metropolitan Daily (1975) (6)
Television News as Entertainment (2014) (6)
THE MANAGEMENT OF MASS MEDIA: AN AGENDA FOR RESEARCH (1973) (6)
Fan Mail for the Philharmonic (1949) (5)
Current controversies in marketing research (1969) (5)
A Study of the Operating Assumptions of the U. S. Information Agency (1955) (5)
Introduction to Mass Communications Research. (1959) (5)
American Television: A Brief Survey of Research Findings (1962) (5)
Editorial Ideals, Editorial Illusions (1979) (4)
American media and commercial culture (1991) (4)
Gene Sosin, Sparks of Liberty: An Insider's Memoir of Radio Liberty (2000) (4)
Social Research and the Desegregation of the U.S. Army: Two Original 1951 Field Reports. (1970) (4)
Media Models: A Reassessment (1975) (4)
How I Earned the Ruptured Duck: From Brooklyn To Berchtesgaden in World War II (2003) (3)
Media Research: A Tool for Effective Advertising (1956) (3)
Comment on Silk and Geiger (1973) (3)
The Turbulent Depths of Marketing (1998) (3)
The multiple meanings of television advertising (1988) (3)
INSIDE MARKETING RESEARCH (1963) (3)
Mass Media in the Year 2000 (1967) (3)
Projecting America (1975) (2)
Finding Out: Personal Adventures in Social Research--Discovering What People Think, Say and Do (2002) (2)
Changing Markets and Media in Latin America (1959) (2)
Over the Edge: How the Pursuit of Youth by Marketers and the Media Has Changed American Culture (2005) (2)
The automobile as social cohesion (1977) (2)
Polls and public opinion (1985) (2)
Who pays for the media (1994) (2)
Psychology on a large scale: The study of consumption. (1973) (2)
Politics, polls, and poltergeists (1998) (2)
Psychology in media strategy (1968) (2)
Obituary for Max Ralis, 1916-1999 (1999) (1)
Track E Implementation Science, Health Systems and Economics (2012) (1)
Leo Lowenthal, 1900–1993 (1993) (1)
Comment on Walter J. Primeaux, Jr., "The Newspaper Rate Differential: Another Element in the Explanation." (1977) (1)
Book Reviews : Mass Media and Social Change. Elihu Katz and Tamas Szecsko, eds. (London: Sage, 1981) 271 pp (1983) (1)
TELEVISION RESEARCH AND POLICY (1957) (1)
Track D Social Science, Human Rights and Political Science (2012) (1)
Jean Stoetzel, 1910–1987 (1987) (1)
Is All This Advertising Really Necessary (1976) (1)
Comments on “Public Attitudes Toward Freedom of the Press” (1982) (0)
Books in review (1991) (0)
In Memoriam: Pierre Martineau (1965) (0)
Book Reviews (1996) (0)
The Social Research-Social Policy Nexus@@@Social Scientists and International Affairs@@@Social Research and Social Policy@@@Social Research and Desegregation of the U. S. Army@@@Race and the Social Sciences (1971) (0)
Book Review: Embracers, Protesters, and Accommodaters… Living with Television (1963) (0)
A National Response to the Threat of Civil Disorder (1970) (0)
IN MEMORIAM JOHN A. MORSELL, 1912–1974 (1975) (0)
Media habits of media tycoons (1993) (0)
Broad but Not Shallow@@@Strategy in Advertising (1968) (0)
Psychology in media stratogy : proceedings of a symposium sponsored by the Media Research Committee of the American Marketing Association (1966) (0)
Book Review: TV Advertising (1960) (0)
Reconstructing Past Social Moods from Paintings: The Eye of the Beheld (2003) (0)
Book of the Month (1972) (0)
Book Review: Television Advertising (1959) (0)
Smoking, advertising, and psychology. (1983) (0)
Media mergers and the future of books (1998) (0)
THE OBJECTIVITY OF NEWS COVERAGE: ALL I KNOW IS WHAT I SEE IN THE MEDIA (1972) (0)
Foreign and International Media (1976) (0)
Deposited in DRO : 27 (2014) (0)
Technologies of Freedom: On Free Speech in an Electronic Age.Ithiel de Sola Pool (1985) (0)
Fascinating but Murky Area@@@Consumer Choice in the American Economy (1967) (0)
Book Review: Fascinating but Murky Area …: Consumer Choice in the American Economy (1967) (0)
Black Soldiers in Perspective (1969) (0)
Paul Starr.The Creation of the Media: Political Origins of Modern Communications. New York: Basic Books. 2004. 484 pp. $27.50 (cloth); $16.95 (paper). (2005) (0)
Media and civility (2004) (0)
IN MEMORIAM ALBERT E. GOLLIN (1930–1999) (1999) (0)
How I Earned the Ruptured Duck (2004) (0)
Consumer games (1994) (0)
Book Review: The Advertising Rate Structure in the Daily Newspaper Industry (1964) (0)
SOCIAL RESEARCH ON THE RACIAL CRISIS (1965) (0)
Embracers, Protesters, and Accommodaters@@@Living with Television (1963) (0)

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Other Resources About Leo Bogart

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