Lynda Lee Kaid
#121,195
Most Influential Person Now
American professor
Lynda Lee Kaid's AcademicInfluence.com Rankings
Lynda Lee Kaidcommunications Degrees
Communications
#7247
World Rank
#9899
Historical Rank
#3169
USA Rank
Linguistics
#1499
World Rank
#1892
Historical Rank
#381
USA Rank

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Communications
Why Is Lynda Lee Kaid Influential?
(Suggest an Edit or Addition)According to Wikipedia, Lynda Lee Kaid was a Professor of Telecommunication and Research Foundation Professor in the College of Journalism & Communications at the University of Florida and named by Communication Quarterly as one of the most productive scholars in the communication discipline. She authored more than 30 books and more than 200 peer reviewed articles and chapters on political communication and political advertising.
Lynda Lee Kaid's Published Works
Number of citations in a given year to any of this author's works
Total number of citations to an author for the works they published in a given year. This highlights publication of the most important work(s) by the author
Published Works
- Handbook of Political Communication Research (1985) (298)
- Introduction Political Information Efficacy and Young Voters (2007) (207)
- Negative versus Positive Television Advertising in U.S. Presidential Campaigns, 1960–1988 (1991) (180)
- Videostyle in Presidential Campaigns: Style and Content of Televised Political Advertising (2000) (163)
- The handbook of election news coverage around the world (2008) (154)
- Political Advertising and Information Seeking: Comparing Exposure via Traditional and Internet Channels (2002) (146)
- Image Ads and Issue Ads in U.S. Presidential Advertising: Using Videostyle to Explore Stylistic Differences in Televised Political Ads From 1952 to 2000 (2002) (131)
- The Impact of Web Site Campaigning on Traditional News Media and Public Information Processing (2003) (121)
- Hyperlinking as Gatekeeping: online newspaper coverage of the execution of an American terrorist (2003) (119)
- Political Advertising in Western Democracies: Parties and Candidates on Television (1994) (105)
- An Experimental Study of the Effectiveness of Negative Political Advertisements. (1987) (103)
- Gender and Candidate Communication: VideoStyle, WebStyle, NewStyle (2004) (101)
- War on the Web (2005) (100)
- Content Analysis of Newspaper Coverage of the Florida Panther (2012) (95)
- Media Coverage of Climate Change in Chile: A Content Analysis of Conservative and Liberal Newspapers (2012) (93)
- Political Television Commercials (1978) (88)
- Effects of the Television Spots on Images of Dole and Clinton (1997) (81)
- Stealth soapboxes: political information efficacy, cynicism and uses of celebrity weblogs among readers (2008) (77)
- Political Advertising in the United States (2006) (75)
- The SAGE Handbook of Political Advertising (2006) (74)
- Political Advertising in the 2004 Election (2005) (71)
- New perspectives on political advertising (1986) (70)
- Encyclopedia of political communication (2008) (60)
- Newspaper Treatment of a Candidate's News Releases (1976) (56)
- The influence of program and commercial type on political advertising effectiveness (1992) (54)
- The impact of televised political ads: Evoking viewer responses in the 1988 presidential campaign (1992) (49)
- Role of Advertising in Forming the Image of Politicians: Comparative Analysis of Poland, France, and Germany (2000) (49)
- A Cross-Cultural Study of Political Advertising in the United States and Korea (1997) (48)
- Mediated Politics in Two Cultures: Presidential Campaigning in the United States and France (1991) (48)
- Effects of Political Information in the 2000 Presidential Campaign (2003) (45)
- Does social networking service usage mediate the association between smartphone usage and social capital? (2013) (44)
- Election News Coverage Around the World : A Comparative Perspective (2008) (42)
- Political Television Advertising in Western Democracies: A Comparison of Campaign Broadcasts in the United States, Germany, and France (1994) (41)
- Political Advertising as Political Marketing: A Retro-Forward Perspective (2012) (35)
- The Front-Runner, Contenders, and Also-Rans (2001) (33)
- Television Advertising and Democratic Systems around the World: A Comparison of Videostyle Content and Effects (2006) (33)
- The Third 1992 Presidential Debate: Channel and Commentary Effects (1993) (30)
- “Masculine” vs. “feminine” strategies in political ADS: Implications for female candidates (1987) (30)
- A Framework for Comparing Election News Coverage Around the World (2008) (28)
- Simply the best (1996) (28)
- Political Communication in European Parliamentary Elections (2011) (28)
- Presidential ads as nightly news: A content analysis of 1988 and 1992 televised Adwatches (1996) (27)
- Terrorism, Elections, and Democracy: Political Campaigns in the United States, Great Britain, and Russia (2011) (27)
- Techno politics in presidential campaigning : new voices, new technologies, and new voters (2011) (23)
- British Party Election Broadcasts (2000) (23)
- Fragmentation of the Intellectual Structure of Political Communication Study: Some Empirical Evidence (2004) (23)
- Political Communication and Election Campaigns for the European Parliament (2011) (23)
- Sex role perceptions and televised political advertising: Comparing male and female candidates (1984) (23)
- Examining verbal style in presidential campaign spots (2000) (22)
- Policing Political Ads: An Analysis of Five Leading Newspapers' Responses to 1992 Political Advertisements (1996) (22)
- Advertising and the Image of Politicians in Evolving and Established Democracies (2005) (22)
- The Television Advertising Battleground in the 2004 Presidential Election (2005) (21)
- Credibility of political messages on the Internet: A comparison of blog sources. (2007) (21)
- Exposing negative campaigning or enhancing advertising effects: An experimental study of adwatch effects on voters' evaluations of candidates and their ads (1999) (21)
- The impact of argumentativeness and verbal aggression on communicator image: The exchange between George Bush and Dan Rather (1990) (20)
- Political communication ethics : an oxymoron? (2000) (17)
- Trends in Political Advertising (2002) (17)
- CHANGING AND STAYING THE SAME: COMMUNICATION IN CAMPAIGN 2008 (2009) (17)
- Introduction (2007) (16)
- Selective exposure and candidate image: A field study over time (1973) (16)
- Media Agenda Setting of a Specific Political Event (1977) (16)
- Political argumentation and violations of audience expectations: An analysis of the bush‐rather encounter (1990) (15)
- Advertising Watchdogs (1996) (15)
- Audience Reactions to Televised Political Programs: An Experimental Study of the 1990 German National Election (1993) (14)
- TechnoDistortions and Effects of the 2000 Political Advertising (2001) (12)
- Terrorism, Elections, and Democracy (2010) (12)
- How Network Television Coverage of the President and Congress Compare (1985) (12)
- The millennium election : communication in the 2000 campaign (2003) (11)
- Technology and political advertising: The application of ethical standards to the 1992 spots (1996) (11)
- Americanization of Korean political advertising (1998) (10)
- Gender Reactions to TV Political Broadcasts (2000) (9)
- Televised advertising in the 2009 European Parliamentary elections: comparing campaign strategies and videostyles (2016) (8)
- The EU expansion : communicating shared sovereignty in the parliamentary elections (2008) (8)
- Journalistic responsibility and political advertising: A content analysis of coverage by state and local media (1999) (8)
- On the Young Voters' Agenda (2007) (8)
- The neglected candidate: Interpersonal communication in political campaigns (1977) (8)
- Network Adwatches: Policing the 1996 Primary and General Election Presidential Ads (2000) (8)
- Sex Role Perceptions and Televised Political Advertising (2008) (7)
- British Party Election Broadcasts: A Comparison of 1992 and 1997 (2000) (7)
- Political rallies: Their uses and effects (1981) (6)
- TELEVISED POLITICAL ADVERTISING IN THE 1992 AND 1996 ELECTIONS: USING TECHNOLOGY TO MANIPULATE VOTERS (2008) (5)
- Perceptions of a political campaign event: Media vs. personal viewing (1976) (5)
- Election Broadcasts in France (2006) (5)
- Political campaign communication: a bibliography and guide to the literature, (1974) (5)
- Air amusement versus web wit: Comparing the use of humor in 2004 political advertising on television and the Internet. (2008) (4)
- Political Management and Political Communications (2008) (3)
- Political Communication Theory and Research: An Overview 1976 – 1977 (1978) (3)
- Corporate Advertising as Political Advertising (2002) (3)
- Mood and Reactions to Political Advertising: A Test and Extension of the Hedonic Contingency Hypothesis (2013) (3)
- Instant Analysis of Televised Political Addresses: The Speaker Versus the Commentator (1977) (3)
- Framing the New EU: U.S. Media Portrayals of the 2004 European Union Expansion and Parliamentary Elections (2009) (2)
- 1 Political Advertising in International Comparison (2006) (2)
- People to People: Essentials of Personal and Public Communication, Jack G. McAuley. Wadsworth Publishing Co., Belmont, Calif. (1979), 268 pp., $7.95 paperback (1979) (1)
- Intensity of Smartphone Use Scale (2014) (1)
- The Political Commercial archive : Management of moving image and sound recordings (2009) (1)
- The New U.S. Campaign Regulations and Political Advertising (2004) (1)
- Cataloging Collection-Level Records for Archival Video and Audio Recordings (1994) (1)
- Televised Advertising in the 2009 European parliamentary elections: Campaign strategies in and across Europe (2010) (1)
- In Defense of Negativity: Attack Ads in Presidential Campaigns (review) (2008) (0)
- Political podcasts: Comparing use and motivations of citizens, politicians, and political groups. (2007) (0)
- Intensity of Social Networking Usage Measure (2014) (0)
- Notes on recent articles (1993) (0)
- Journalism and General Communications (1974) (0)
- Acknowledgement of Contributions by Reviewers (2007) (0)
- Terrorism, Media, and Elections in the United Kingdom (2010) (0)
- Candidate Messages and Terrorism in the U.S. 2004 Elections (2010) (0)
- A Low Key Affair: German Parties' TV Advertising in the 2004 European Election Campaign (2008) (0)
- The First Hours of Online Coverage of “Operation Iraqi Freedom” (2004) (0)
- Network Resources Scale (2014) (0)
- “I Think That Takes a Lot of Trust Away”: The British Audience, Elections, and Terrorism News (2010) (0)
- A New U.S. News Paradigm?: Variation in Election Coverage (2010) (0)
- Just a Hockey Mom with a Gun: Competing Views of Sarah Palin on CNN and Fox (2014) (0)
- Editor's Introduction (2005) (0)
- Political Participation Scale (2014) (0)
- Today's Vote is Not Tomorrow's Vote: The Influence of Time Perspective on Vote Likelihood (2011) (0)
- Rush Limbaugh: The Encyclopedia of Political Communication (2008) (0)
- Media events in Media Society (2008) (0)
- Introduction (2003) (0)
- Applied Political Communication Research (2009) (0)
- 268 pp., $7.95 paperback Jack G. McAuley , People to People: Essentials of Personal and Public Communication, Wadsworth Publishing Co., Belmont, Calif. (1979). (1979) (0)
- Live vs. Televised Channels: Comparing Audiences, Functions and Effects. (1980) (0)
- “Who Would Keep Me Safe?”: Americans, Terrorism, and Voting in the 2004 Presidential Elections (2010) (0)
- “One Continuous Grief”: The Russian Audience, Terrorism, and Elections (2010) (0)
- Gender Reactions to TV Political Broadcasts: A Multicountry Comparison (2000) (0)
- WebStyles in a North Carolina U.S. Senate Race and a Montana Gubernatorial Race: A Case Study (2005) (0)
- Limitless Threat, Limited Choices?: Party Messages and News Framing in the 2003 and 2004 Russian Elections (2010) (0)
- Communication and Politics: A Selected, Annotated Bibliography. (1986) (0)
- Religion in Politics: The Encyclopedia of Political Communication (2008) (0)
- 'through which channel, with what effect': the impact of channel on voter learning and candidate evaluation from political messages (2002) (0)
- The Daily Show: The Encyclopedia of Political Communication (2008) (0)
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