Ravi Dhar

Q: What Schools Are Affiliated With Ravi Dhar

Ravi Dhar is affiliated with the following schools: Arizona State University, Delhi University, University of California, Berkeley, Yale University, Stanford University, University of Chicago, Johns Hopkins University, INSEAD

Ravi Dhar's AcademicInfluence.com Rankings

Ravi Dhar

Business

#379

World Rank

#417

Historical Rank

Marketing

#49

World Rank

#49

Historical Rank

business Degrees

Download Badge

Business

Ravi Dhar's Degrees

PhD Marketing University of Chicago
Masters Marketing University of Chicago
Bachelors Economics Delhi University

Similar Degrees You Can Earn

Best Online Bachelor's of Economics for 2024

Why Is Ravi Dhar Influential?

(Suggest an Edit or Addition)

According to Wikipedia, Ravi Dhar is an American behavioral scientist, an expert in consumer behavior and branding, currently the George Rogers Clark Professor of Management and Marketing at Yale School of Management. He is also the director of the Center for Customer Insights at the Yale School of Management. He also has an affiliated appointment as professor of psychology in the Department of Psychology, Yale University.

(See a Problem?)

Ravi Dhar's Published Works

Number of citations in a given year to any of this author's works

Total number of citations to an author for the works they published in a given year. This highlights publication of the most important work(s) by the author

Published Works

Consumer Choice between Hedonic and Utilitarian Goods (2000) (1932)
Mechanism of activation of a human oncogene (1982) (1244)
Increasing mortality due to end-stage liver disease in patients with human immunodeficiency virus infection. (2001) (1062)
Consumer Preference for a No-Choice Option (1997) (979)
Licensing Effect in Consumer Choice (2006) (871)
The genome of simian virus 40. (1978) (736)
Goals as Excuses or Guides: The Liberating Effect of Perceived Goal Progress on Choice (2005) (666)
Up Close and Personal: Investor Sophistication and the Disposition Effect (2006) (647)
The Effect of Forced Choice on Choice (2003) (591)
Preference Fluency in Choice (2007) (521)
The Effect of Time Pressure on Consumer Choice Deferral (1999) (417)
Subgoals as substitutes or complements: the role of goal accessibility. (2006) (338)
The genome of human papovavirus BKV (1979) (321)
Simian virus 40 tandem repeated sequences as an element of the early promoter. (1981) (314)
Deciding without Resources: Resource Depletion and Choice in Context (2009) (290)
ras-Related gene sequences identified and isolated from Saccharomyces cerevisiae (1983) (279)
Consumer research: in search of identity. (2001) (269)
Assessing the Competitive Interaction Between Private Labels and National Brands (1999) (268)
Of Frog Wines and Frowning Watches: Semantic Priming, Perceptual Fluency, and Brand Evaluation (2008) (256)
Nucleotide sequences of integrated Moloney sarcoma provirus long terminal repeats and their host and viral junctions. (1980) (241)
Up Close and Personal: An Individual Level Analysis of the Disposition Effect (2002) (240)
Trying Hard or Hardly Trying: An Analysis of Context Effects in Choice (2000) (228)
Coping with Ambivalence: The Effect of Removing a Neutral Option on Consumer Attitude and Preference Judgments (2002) (228)
Opportunity Cost Neglect (2009) (223)
A behavioral decision theory perspective on hedonic and utilitarian choice (2005) (220)
Seeing the Forest or the Trees: Implications of Construal Level Theory for Consumer Choice (2007) (213)
Nucleotide sequence of the p21 transforming protein of Harvey murine sarcoma virus. (1982) (206)
When Going Green Backfires: How Firm Intentions Shape the Evaluation of Socially Beneficial Product Enhancements (2014) (201)
The Shopping Momentum Effect (2007) (200)
Making Complementary Choices in Consumption Episodes: Highlighting versus Balancing (1999) (192)
Authenticity is Contagious: Brand Essence and the Original Source of Production (2014) (188)
The Effect of Common and Unique Features in Consumer Choice (1996) (166)
The Effect of Decision Strategy on Deciding to Defer Choice (1996) (165)
Mapping the spliced and unspliced late lytic SV40 RNAs (1978) (159)
Making Complementary Choices in Consumption Episodes: Highlighting versus Balancing: (1999) (159)
Price-Framing Effects on the Purchase of Hedonic and Utilitarian Bundles (2010) (155)
BKV splice sequences based on analysis of preferred donor and acceptor sites. (1979) (152)
p300/cAMP-responsive Element-binding Protein Interactions with Ets-1 and Ets-2 in the Transcriptional Activation of the Human Stromelysin Promoter* (1999) (152)
A Mutation in the Schizosaccharomyces pombe rae1 Gene Causes Defects in Poly(A)+ RNA Export and in the Cytoskeleton (*) (1995) (151)
The Effect of the Focus of Comparison on Consumer Preferences (1992) (148)
Comparison Effects on Preference Construction (1999) (147)
Contingent Response to Self-Customization Procedures: Implications for Decision Satisfaction and Choice (2009) (146)
Splicing as a requirement for biogenesis of functional 16S mRNA of simian virus 40. (1979) (143)
Where there is a way, is there a will? The effect of future choices on self-control. (2007) (141)
When Thinking Beats Doing: The Role of Optimistic Expectations in Goal-Based Choice (2007) (135)
Self-Signaling and the Costs and Benefits of Temptation in Consumer Choice (2012) (135)
Identification of a precursor in the biosynthesis of the p21 transforming protein of harvey murine sarcoma virus (1982) (127)
Making Products Feel Special: When Metacognitive Difficulty Enhances Evaluation (2010) (124)
A dual-system framework to understand preference construction processes in choice☆ (2013) (124)
Novel mechanism for RNA maturation: the leader sequences of simian virus 40 mRNA are not transcribed adjacent to the coding sequences. (1977) (119)
Context and Task Effects on Choice Deferral (1997) (113)
Nucleotide sequence of two rasH related-genes isolated from the yeast Saccharomyces cerevisiae. (1984) (106)
Trade-Offs and Depletion in Choice (2010) (99)
Processing and expression of early SV40 mRNA: a role for RNA conformation in splicing (1979) (97)
Similarity in Context: Cognitive Representation and Violation of Preference and Perceptual Invariance in Consumer Choice☆ (1996) (96)
Characterization of the phosphorylation sites and the surrounding amino acid sequences of the p21 transforming proteins coded for by the Harvey and Kirsten strains of murine sarcoma viruses. (1982) (95)
Goal Fulfillment and Goal Targets in Sequential Choice (2005) (94)
Anopheles gambiae salivary gland proteins as putative targets for blocking transmission of malaria parasites. (2000) (92)
Nonviral oligonucleotides at the 5′ terminus of cytoplasmic influenza viral mRNA deduced from cloned complete genomic sequences (1980) (91)
The Importance of the Context in Brand Extension: How Pictures and Comparisons Shift Consumers' Focus from Fit to Quality (2012) (88)
The Many Faces of Competition (1998) (81)
cDNA cloning of porcine transforming growth factor-beta 1 mRNAs. Evidence for alternate splicing and polyadenylation. (1988) (79)
Nucleotide sequence of the two rat cellular rasH genes (1986) (77)
To Buy or Not to Buy: Response Mode Effects on Consumer Choice (2004) (75)
Anticipating Adaptation to Products (2009) (75)
When Guilt Begets Pleasure: The Positive Effect of a Negative Emotion (2011) (74)
Nucleotide sequence of a fragment of SV40 DNA that contains the origin of DNA replication and specifies the 5' ends of "early" and "late" viral RNA. III. Construction of the total sequence of EcoRII-G fragment of SV40 DNA. (1977) (73)
Mex67p of Schizosaccharomyces pombeInteracts with Rae1p in Mediating mRNA Export (2000) (72)
A Non-Random Walk Down the Main Street: Impact of Price Trends on Trading Decisions of Individual Investors (2001) (69)
Giving against the Odds: When Tempting Alternatives Increase Willingness to Donate (2014) (68)
Hedging customers. (2003) (68)
Immunization of Mice with DNA-Based Pfs25 Elicits Potent Malaria Transmission-Blocking Antibodies (1999) (66)
Nucleotide sequence of the DNA replication origin for human papovavirus BKV: sequence and structural homology with SV40 (1978) (63)
Negativity bias and task motivation: testing the effectiveness of positively versus negatively framed incentives. (2013) (61)
The human RAE1 gene is a functional homologue of Schizosaccharomyces pombe rae1 gene involved in nuclear export of Poly(A)+ RNA. (1997) (60)
An empirical analysis of the determinants of category expenditure (2001) (59)
Methylation of nuclear simian virus 40 RNAs (1979) (57)
Comparison of the nucleotide sequence of the messenger RNA for the major structural protein of SV40 with the DNA sequence encoding the amino acids of the protein. (1977) (56)
Toward Extending the Compromise Effect to Complex Buying Contexts (2004) (55)
The Impact of Clientele Changes: Evidence from Stock Splits (2004) (55)
Homolog of BRCA2‐interacting Dss1p and Uap56p link Mlo3p and Rae1p for mRNA export in fission yeast (2005) (54)
A rapid enzymatic DNA sequencing technique: determination of sequence alterations in early simian virus 40 temperature sensitive and deletion mutants. (1980) (53)
Deciding Without Resources: Psychological Depletion and Choice in Context (2007) (52)
Mental Representation and Perceived Similarity: How Abstract Mindset Aids Choice from Large Assortments (2013) (49)
Closer to the Creator: Temporal Contagion Explains the Preference for Earlier Serial Numbers (2016) (48)
Structure of a large segment of the genome of simian virus 40 that does not encode known proteins. (1977) (47)
In vitro analysis of virus-associated RNA I (VAI RNA): inhibition of the double-stranded RNA-activated protein kinase PKR by VAI RNA mutants correlates with the in vivo phenotype and the structural integrity of the central domain (1994) (47)
Ultrasound Diagnosis of Fatty Liver in Patients With Chronic Liver Disease: A Retrospective Observational Study (2007) (47)
The nucleotide sequence preceding an RNA polymerase initiation site on SV40 DNA. Part 1. The sequence of the late strand transcript. (1974) (46)
Institutional Perspectives on Real Estate Investing: The Role of Risk and Uncertainty (2005) (46)
Carbon source regulation of RAS1 expression in Saccharomyces cerevisiae and the phenotypes of ras2- cells. (1986) (44)
Percutaneous liver biopsy is safe in chronic hepatitis C patients with end-stage renal disease. (2007) (43)
Positive consequences of conflict on decision making: when a conflict mindset facilitates choice. (2015) (41)
Nucleotide sequence of a fragment of SV40 DNA that contains the origin of DNA replication and specifies the 5' ends of "early" and "late" viral RNA. IV. Localization of the SV40 DNA complementary to the 5' ends of viral mRNA. (1977) (41)
Institutional Perspectives on Real Estate Investing (2006) (40)
Tat-regulated production of multimerized TAR RNA inhibits HIV-1 gene expression. (1991) (40)
Advancement through Mitosis requires rae1 Gene Function in Fission Yeast (1997) (40)
Beyond rationality: The content of preferences (2008) (40)
Folic acid inhibition of EGFR-mediated proliferation in human colon cancer cell lines. (1999) (40)
Multiple regulatory mechanisms control the expression of the RAS1 and RAS2 genes of Saccharomyces cerevisiae. (1988) (39)
Comparing Apples to Apples or Apples to Oranges: The Role of Mental Representation in Choice Difficulty (2013) (39)
Proximity of snacks to beverages increases food consumption in the workplace: A field study (2016) (36)
Preferred Site for Initiation of RNA Transcription by Escherichia coli RNA Polymerase Within the Simian Virus 40 DNA Segment of the Nondefective Adenovirus-Simian Virus 40 Hybrid Viruses Ad2+ND1 and Ad2+ND3 (1973) (36)
Electronic Alerts to Improve Heart Failure Therapy in Outpatient Practice: A Cluster Randomized Trial. (2022) (35)
Role of mosquito salivary glands (2003) (35)
Mental Representation Changes the Evaluation of Green Product Benefits (2016) (34)
Why Choosing Healthy Foods is Hard, and How to Help: Presenting the 4Ps Framework for Behavior Change (2014) (33)
Npp106p, a Schizosaccharomyces pombe nucleoporin similar to Saccharomyces cerevisiae Nic96p, functionally interacts with Rae1p in mRNA export (1997) (33)
Bridging the gap between joint and individual decisions: Deconstructing preferences in relationships (2012) (33)
Nucleotide sequences of RNA transcribed in infected cells and by Escherichia coli RNA polymerase from a segment of simian virus 40 DNA. (1974) (31)
The Effect of Decision Order on Purchase Quantity Decisions (2010) (28)
Seeing Stars: How the Binary Bias Distorts the Interpretation of Customer Ratings (2018) (28)
Bubble Investors: What Were They Thinking? (2006) (28)
Schizosaccharomyces pombe spPABP, a homologue of Saccharomyces cerevisiae Pab1p, is a non‐essential, shuttling protein that facilitates mRNA export (2002) (27)
The conservation of DNA sequences over very long periods of evolutionary time. Evidence against intergeneric chromosomal transfer as an explanation for the presence of Escherichia coli tuf gene sequences in taxonomically-unrelated prokaryotes. (1981) (26)
A small RNA induced late in simian virus 40 infection can associate with early viral mRNAs. (1980) (25)
Dynamics of Goal-Based Choice Toward an Understanding on how Goals Commit versus Liberate Choice (2007) (25)
Elf1p, a Member of the ABC Class of ATPases, Functions as a mRNA Export Factor in Schizosacchromyces pombe * (2002) (25)
Nucleotide sequence of the BK virus DNA segment encoding small t antigen. (1979) (24)
Dynamics of Goal-Based Choice (2008) (24)
Folic acid mediated attenuation of loss of heterozygosity of DCC tumor suppressor gene in the colonic mucosa of patients with colorectal adenomas. (2003) (24)
Pegylated interferon alfa 2b and ribavirin for hepatitis C patients who were nonresponders to previous therapy (2003) (23)
Regulation of mRNA export by nutritional status in fission yeast. (1999) (21)
Effect of single-base substitutions in the central domain of virus-associated RNA I on its function (1995) (21)
Nucleotide sequence about the 3' terminus of SV40 DNA transcripts and the region where DNA synthesis is initiated. (1975) (21)
Modeling the Under Reporting Bias in Panel Survey Data (2009) (19)
Demographics of a large cohort of urban chronic hepatitis C patients (2008) (18)
The BPV-1 E5 oncoprotein expressed in Schizosaccharomyces pombe exhibits normal biochemical properties and binds to the endogenous 16-kDa component of the vacuolar proton-ATPase. (1992) (18)
Splicing of SV40 mRNAs: a novel mechanism for the regulation of gene expression in animal cells. (1978) (17)
Pooled Amplicon Deep Sequencing of Candidate Plasmodium falciparum Transmission-Blocking Vaccine Antigens. (2016) (17)
Adding Small Differences Can Increase Similarity and Choice (2013) (16)
Transcriptional activity of the human immunodeficiency virus-1 LTR promoter in fission yeast Schizosaccharomyces pombe. (1992) (16)
The Uncertain Self: How Self-Concept Structure Affects Subscription Choice (2020) (15)
Activation of a dual adenovirus promoter containing nonconsensus TATA motifs in Schizosaccharomyces pombe: role of TATA sequences in the efficiency of transcription. (1993) (15)
The Effect of Preference Fluency on Consumer Decision Making (2004) (15)
The human c-ras1H oncogene: a mutation in normal and neoplastic tissue from the same patient. (1983) (15)
Nucleotides sequence of the genes for the simian virus 40 proteins VP2 and VP3. (1978) (14)
A genomic sequence of the Schizosaccharomyces pombe 16 kDa vacuolar H+‐ATPase (1991) (13)
Folic acid inhibition of EGFR-mediated proliferation in human colon cancer cell lines. (1999) (13)
The primary structure of regions of SV 40 DNA encoding the ends of mRNA. (1976) (13)
When Does Altruism Trump Self-Interest? The Moderating Role of Affect in Extrinsic Incentives (2018) (13)
The long terminal repeat of Moloney sarcoma provirus. (1981) (13)
Apples, Oranges, and Erasers: The Effect of Considering Similar versus Dissimilar Alternatives on Purchase Decisions (2018) (13)
By-Brand or By-Category? The Effect of Display Format on Brand Extension Evaluation (2019) (12)
Giving consumers license to enjoy luxury (2010) (12)
The Nuclear Export Signal of Splicing Factor Uap56p Interacts with Nuclear Pore-associated Protein Rae1p for mRNA Export in Schizosaccharomyces pombe* (2007) (12)
Conserved Nuclear Export Sequences in Schizosaccharomyces pombe Mex67 and Human TAP Function in mRNA Export by Direct Nuclear Pore Interactions* (2004) (12)
Schizosaccharomyces pombe Dss1p Is a DNA Damage Checkpoint Protein That Recruits Rad24p, Cdc25p, and Rae1p to DNA Double-strand Breaks* (2010) (12)
Effect of intelligence on consumers' responsiveness to a pro-environmental tax: Evidence from large-scale data on car acquisitions of male consumers (2017) (11)
The power of customers' mindset (2010) (10)
Regulation of SV40 gene expression through RNA splicing. (1980) (10)
The structure of genes, intergenic sequences, and mRNA from SV40 virus. (1978) (10)
Crp79p, like Mex67p, is an auxiliary mRNA export factor in Schizosaccharomyces pombe. (2002) (9)
On the Competitive Interaction Between Private Label and Branded Grocery Products (1996) (9)
E2F site activates transcription in fission yeast Schizosaccharomyces pombe and binds to a 30-kDa transcription factor. (1993) (9)
Preparation of RNA transcripts of discrete segments of DNA. (1974) (9)
You Don’t Blow Your Diet on Twinkies: Choice Processes When Choice Options Conflict with Incidental Goals (2019) (9)
Indifference versus Ambivalence: The Effect of a Neutral Point on Consumer Attitude and Preference Measurement (2000) (8)
Cytologic diagnosis of gastric linitis plastica by endoscopic ultrasound guided fine‐needle aspiration (2006) (8)
The nucleotide sequence preceding an RNA polymerase initiation site on SV40 DNA. Part 2. The sequence of the early strand transcript. (1974) (8)
atistics, . & Of frog wines and smiling watches: Semantic priming of perceptual features and brand evaluation. (2008) (7)
To Choose Or Not to Choose: This Is the Question (1992) (7)
Nucleotide sequences of DNA encoding the 3' ends of SV40 mRNA. I. The sequence of the DNA fragment Hi-DII,III-G. (1978) (7)
Refining the dual-process theory of preference construction: : A reply to Gawronski, Martin and Sloman, Stanovich, and Wegener and Chien (2013) (6)
APPENDIX C Sequence and Analysis of the Genome of Human Papovavirus BKV (1980) (6)
Transmission-Blocking Antibodies Pfs 25 Elicits Potent Malaria Immunization of Mice with DNA-Based (1999) (6)
Two different protein kinase activities phosphorylate Ras2 protein in Saccharomyces cerevisiae. (1988) (6)
Retraction of data on the human c-ras1H oncogene. (1983) (6)
The Curse of the Original: How and When Heritage Branding Reduces Consumer Evaluations of Enhanced Products (2021) (6)
Nucleotide sequence of DNA template for the 3' ends of SV40 mRNA. II. The sequence of the DNA fragment EcorII-F and a part of EcorII-H. (1978) (6)
Sophisticated by Design: the Nonconscious Influence of Primed Concepts and Atmospheric Variables on Consumer Preferences (2016) (6)
Behavioral decision research: Theory and applications (1993) (6)
Alerting Clinicians to 1-Year Mortality Risk in Patients Hospitalized With Heart Failure: The REVEAL-HF Randomized Clinical Trial. (2022) (6)
Nucleotide sequence of the DNA encoding the 5'-terminal sequences of simian virus 40 late mRNA. (1978) (6)
Navigating Between Virtues and Vices: Moderators of Decisions Involving Hedonic versus Utilitarian Choices (2004) (6)
Persistence of gastric ulcers caused by plain aspirin or nonsteroidal antiinflammatory agents in patients treated with a combination of cimetidine, antacids, and enteric-coated aspirin (1989) (6)
Brand Permission: A Conceptual and Managerial Framework (2008) (5)
Moments of Truth: Nudges At the Point of Consumption in an Office Setting (2014) (5)
Metastatic prostate cancer presenting as mediastinal lymphadenopathy identified by EUS with FNA. (2007) (5)
1 Licensing Effect in Consumer Choice (2005) (5)
Differential regulation of c-Ha-ras and c-Ki-ras gene expression in rat mammary gland. (1987) (5)
Neglect of Opportunity Costs in Consumer Choice (2008) (4)
Protein mediated cholesterol absorption in locusts Schistocerca gregaria (Forskal) and Locusta migratoria (Linn). (2002) (4)
Positive Upshots of Anger in Decision-Making (2010) (4)
Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile (2020) (4)
New Directions in Behavioral Decision theory: Implications For Consumer Choice (1995) (4)
Teacher’s academic optimism and role behaviors: an Indian Perspective (2015) (3)
Homolog of BRCA 2-interacting Dss 1 p and Uap 56 p link Mlo 3 p and Rae 1 p for mRNA export in fission yeast (2013) (3)
Ego Depletion and Cognitive Load: Same Or Different Constructs? (2008) (3)
Framing Choice As an Opportunity Encourages Situational Attribution (2015) (3)
Microscopic and other dye-binding techniques of screening for proteins in cereals. (1970) (3)
Reinforcing “Shoulds”: the Effect of Mindsets on Sequential Choices (2010) (3)
GENETIC VARIATION OF INFLUENZA A VIRUSES AS STUDIED BY RECOMBINANT DNA TECHNIQUES (1980) (3)
Making the price of indulgence right (2011) (3)
Primary human parvovirus B19 infection in an HIV infected patient on antiretroviral therapy. (2013) (3)
Self-Control, Depletion and Choice (2007) (2)
Decision Difficulty and Uncertain Preferences: Implications For Consumer Choice (1994) (2)
Accumulation of processing intermediates of the RAS2 protein in strain 112 of Saccharomyces cerevisiae. (1988) (2)
Beautiful and Confident: How Boosting Self-Perceived Attractiveness Reduces Preference Uncertainty in Context-Dependent Choices (2021) (2)
Multiperiod subscription pricing for cellular wireless entrants (2016) (2)
By Brand Or By Category? the Effect of Display Context in Evaluating Incongruent Brand Extensions (2015) (2)
The impact of touchscreen devices on consumers’ choice confidence and purchase likelihood (2022) (2)
Expression of human chromosomal proteins HMG-14 and HMG-17 in Saccharomyces cerevisiae. (1990) (2)
The Role of Abstract and Concrete Mindsets on the Purchase of Adjacent Products (2008) (2)
Special Session Summary Constructing Preferences: the Role of Comparisons in Consumer Judgment and Choice (2000) (2)
Consumer Decisions to Rent Vs. Buy (2008) (2)
Persuasion Under the Radar: Effects of Question Wording on Product Evaluation (2010) (1)
Differential Effectiveness of Discounts in Product Bundles (2008) (1)
Communicating Eco-Friendly Benefits: Why Accidental Improvements May Be Better Received by Consumers (2016) (1)
Endowment Effects for Products with Negative vs. Positive Attributes (2010) (1)
Getting Gold By Going Green: the Importance of Fitting the Message to the Mindset (2009) (1)
The Technological Conundrum: How Rapidly Advancing Technology Can Lead to Commoditization (2015) (1)
Guilt As Motivation: the Role of Guilt in Choice Justification (2009) (1)
Beyond Survival of the Fittest:The Influence of Mindsets on Consumers' Response to Brand Extensions (2007) (1)
Effects on Preference Construction (2000) (1)
Customer Relations Online (2007) (1)
The Role of Similarity When Considering Alternatives in Purchase Decisions (2015) (1)
Purchase Quantity Decisions and Default Effects in Assortments (2017) (1)
Hearst Magazines International (A): George Green's 156 Tips for Long-Lasting Success (2008) (1)
THE ROLE OF RNA SPLICING IN REGULATION OF VIRAL GENE EXPRESSION (1980) (1)
The Managerial Path to Return on Quality: How Individual and Collective Belief Systems Evolve in the Firm (04-107) (2004) (1)
Food Marketing Policy Center Assessing the Competitive Interaction Between Private Labels and National Brands By (1999) (1)
Perceived Choice Freedom and Consumers’ Receptiveness to Persuasive Information (2008) (1)
When Products Feel Special: Low Fluency Leads to Enhanced Desirability (2009) (1)
Transcriptional regulatory elements of the RAS2 gene of Saccharomyces cerevisiae. (1990) (1)
Introduction to the Special Issue: Goals and Motivation (2019) (1)
Negativity Bias and Task Motivation: Testing the Effectiveness of Positively versus Negatively Framed Incentives (2013) (1)
When Altruism Trumps Self-Interest: The Effect of Donation-Incentives on Motivation (2013) (1)
It's the Journey that Matters: The Effects of Feelings of Movement Toward a Goal on Reward Value (2013) (1)
Splicing as a requirement for biogenesis of functional 16 S mRNA of simian virus 40 ( deletion mutants / reverse transcription / intervening sequences / mRNA processing / DNA sequencing ) (1)
Centre for Marketing MARKET SHARE AND PRICE SETTING BEHAVIOR FOR PRIVATE LABEL AND BRANDED FOOD PRODUCTS : AN EMPIRICAL ANALYSIS (1999) (1)
Effect of a Negative Emotion (2012) (1)
Future Choices 1 Running head: EFFECT OF FUTURE CHOICES The Effect of Highlighting Future Choices on Current Preferences (2005) (1)
African-Americans with Genotype-1 with Chronic Hepatitis C Respond Poorly to Pegylated-Interferon and Ribavirin Combination Treatment as Compared to Caucasians: 311 (2005) (1)
When Quitting Feels Like Giving Up: Self-Signaling in Retention Choice (2014) (1)
Academic optimism for a good soldier (2016) (1)
SEQUENCES OF SV40 DNA (1976) (1)
The Technological Conundrum: How Rapidly Advancing Technology Can Lead to Commoditization (2015) (0)
Nucleic Acids Research Nudeobde sequence of two ras related-genes Isolated from tbe yeast Sacchawmyces cerevisiae (2005) (0)
Persuasion under the Radar: How Question Wording Affects Preferences (2014) (0)
Groupon: Does a Social Commerce Superstar Have a Competitive Advantage? (2011) (0)
Preferred Site forInitiation ofRNA Transcription byEscherichia coli RNA Polymerase Within theSimian Virus 40DNA Segment oftheNondefective Adenovirus-Simian Virus 40Hybrid Viruses Ad2+ND1andAd2+ND3 (1973) (0)
When Goals Get in the Way : The Hidden Downsides of Goal Setting (2018) (0)
The Unanticipated Negative Effects of Gift-wrapping (2014) (0)
How Predictions Differ From Actual Adaptation to Durable Products (2007) (0)
Comparing Apples to Apples or Apples to Oranges 507 (2013) (0)
The Effect of Forced Choice on Choice Author ( s ) : (2008) (0)
When Guilt Begets Pleasure 873 (2012) (0)
1 Of Frog Wines and Frowning Watches : Semantic Priming of Perceptual Features and Brand Evaluation (2006) (0)
Comparison Effects on Preference Construction Author ( s ) : (2007) (0)
Why Choosing Healthy Foods is Hard, and How to Help: Presenting the 4Ps Framework for Behavior Change (2014) (0)
When Seeing Is Believing: Visualization Effects on Regulating Savings Behavior (2010) (0)
Licensing Effect in Consumer Choice 261 Table 1 (2006) (0)
The Curse of the Original: When Product Change Undermines Authenticity (2017) (0)
Reconciling Consistency and Contrast in Sequential Choices (2008) (0)
SV40 DNA sequences as an example of the structure of genes functioning in animal cell nuclei. (1976) (0)
Author ' s personal copy Research Dialogue Beyond rationality : The content of preferences (2008) (0)
Metastatic Prostate Cancer Presenting as Mediastinal Lymphadenopathy Identified by Endoscopic Ultrasound with Fine Needle Aspiration: 566 (2006) (0)
Choosing Apples Vs. Oranges: the Role of Construal Levels in Non-Comparable Choices (2008) (0)
Thrombotic Thrombocytopenic Purpura in a Patient with Hepatitis C Undergoing Combination Antiviral Therapy: 348 (2006) (0)
[650] AFRICAN AMERICAN AND CAUCASIAN PATIENTS WITH CHRONIC HEPATITIS C GENOTYPE 2 OR 3 RESPOND SIMILARLY TO INTERFERON-BASED THERAPIES (2007) (0)
Special Session Summary New Developments in Mental Accounting: Implications For Consumer Choice (1996) (0)
Self-regulatory resource depletion and risk aversion: (621092012-137) (2013) (0)
Role of Community Radio in Enhancing the Basic Mathematical Skills of Citizens in India (2020) (0)
Cholesterol Binding in Schistocerca gregaria and Insect Cell Lines (2000) (0)
Dynamics of Market Structure in Rapidly Developing Technology Industries (2005) (0)
IN THE BEGINNING : Domain-Specific Topics and Grand Theories of Consumer Behavior (2000) (0)
Driving Sustainable Food Choices: How to Craft an Effective Sustainability Labeling System (2023) (0)
Penetrating Foreign Body Mimicking an Infected Choledochal Cyst: 584 (2009) (0)
Biochemical, histological and clinical comparisons between African-American and Caucasian patients with chronic hepatitis C in an urban clinic population (2001) (0)
African Americans failing treatment with interferon monotherapy for chronic hepatitis C are less likely to achieve sustained response to subsequent retreatments compared to caucasians (2003) (0)
Penetrating Foreign Body Mimicking an Infected Choledochal Cyst: Can Plastic Forks be Dangerous? (2010) (0)
The Prudent Shopper: Self-Control in Shopping (2008) (0)
Forgot your bottle or bag again? How Well-Placed Reminder Cues Can Help Consumers Build Sustainable Habits (2023) (0)
Acquisition Mode Effect on Consumer Product Evaluation and Tradeoff Making (2016) (0)
What's Your Motivation? Affective and Cognitive Processes that Motivate Behavior and Choices (2008) (0)
Committee Report (1985) (0)
Special Session Summary Causes and Processes Underlying Reference Effects in Consumer Choice (1998) (0)
Show Me the Number: Communicating Probabilities and Tradeoffs in Real Estate Transactions (2013) (0)
Creating Shopping Momentum (2009) (0)
ASSOCIATION FOR CONSUMER RESEARCH (2015) (0)
Getting More Out of Guilty Pleasures (2007) (0)
The Upside of Messy Surroundings: Cueing Divergent Thinking, Problem Solving, and Increasing Creativity (2016) (0)
The Effect of Incentive Framing on Working Harder: Doing More Than We Predict (2008) (0)
The Psychology of Basket Size: How Mental Representation and the Relationships between Products Affect Purchase Quantity (2016) (0)
In the face of self-threat: Why ambivalence heightens people’s willingness to act (2022) (0)
The Effect of Opportunity Cost Salience on Purchase Decision (2007) (0)
Variety Promotes Flexibility: The Effect of Exposure to High Variety on New Product Evaluations (2016) (0)
Putting Duration in Durable Goods: Length of Ownership Neglect in Consumer Choice (2017) (0)
RESULTS Isolation of crp 79 as a Multicopy Suppressor of rae 1 – 167 nup 184 – 1 Synthetic Lethality (2002) (0)
The Role of Affect in Extrinsic Incentives (2018) (0)
Carbon source regulation of RASJ expression in Saccharomyces cerevisiae and the phenotypes of ras 2-cells ( oncogenes / transcription / carbon metabolism ) (0)
The global village green and the right to communicate in India (2007) (0)
Ironic Effects of Goal Activation on Choice (2010) (0)
Sophisticated by Design: the Nonconscious Influence of Primed Concepts and Atmospheric Variables on Consumer Preferences (2015) (0)
Tomorrow Will Be Better: the Effect of Optimism Bias on Choice of Goal Pursuit (2006) (0)
Current status of immunology research in India (2007) (0)
When Goal Violation Prompts Justification: Conflicting Goals and Reason Based Choices (2010) (0)
MORE POSSESSIONS CAN MAKE CONSUMERS LESS HAPPY HAIYANG (2012) (0)
Predicting Media Behaviour of Farmers: A Case Study of Block Dehlon in Ludhiana District of Punjab (2002) (0)
The Costs and Benefits of Temptation in Consumer Choice 2 * (2007) (0)
The Costs and Benefits of Temptation in Consumer Choice 2 * (2007) (0)
Special Session Summary Sequential Choices and Uncertain Preferences (1998) (0)
Nudging healthy choices with the 4Ps framework for behavior change: Methods and Applications in Marketing Management, Public Policy, and Litigation Support (2018) (0)
WPP, Ford, and Team Detroit – Marketing for Global Clients (2013) (0)

This paper list is powered by the following services:

Other Resources About Ravi Dhar

What Schools Are Affiliated With Ravi Dhar?

Ravi Dhar is affiliated with the following schools:

Ravi Dhar's Academic­Influence.com Rankings