Sara Dolnicar
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Social scientist and marketing researcher
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Sara Dolnicar's Degrees
- PhD Marketing University of Technology Sydney
- Masters Marketing University of Technology Sydney
- Bachelors Marketing University of Technology Sydney
Why Is Sara Dolnicar Influential?
(Suggest an Edit or Addition)According to Wikipedia, Sara Dolnicar is a social scientist trained in Austria who researches market segmentation, sustainable tourism, and Airbnb. Since 2013, she has been a research professor of Tourism at The University of Queensland in Brisbane, Australia. She has been recognised by the Republic of Slovenia for her research achievements.
Sara Dolnicar's Published Works
Published Works
- Assessing the Prerequisite of Successful CSR Implementation: Are Consumers Aware of CSR Initiatives? (2008) (594)
- The Attitude-Behaviour Gap in Sustainable Tourism (2014) (421)
- The contribution of vacations to quality of life (2012) (320)
- Beyond “Commonsense Segmentation”: A Systematics of Segmentation Approaches in Tourism (2004) (319)
- A Review of Data-Driven Market Segmentation in Tourism (2002) (304)
- Desalinated versus recycled water: public perceptions and profiles of the accepters. (2009) (295)
- An examination of indexes for determining the number of clusters in binary data sets (2002) (286)
- Environment-friendly Tourists: What Do We Really Know About Them? (2008) (270)
- What affects public acceptance of recycled and desalinated water? (2011) (224)
- When public opposition defeats alternative water projects - the case of Toowoomba Australia. (2010) (218)
- Market segmentation in tourism. (2008) (213)
- Heterogeneity in risk and safety perceptions of international tourists (2013) (205)
- Challenging “Factor–Cluster Segmentation” (2008) (200)
- Which Hotel attributes Matter? A review of previous and a framework for future research (2003) (199)
- Understanding barriers to leisure travel: Tourist fears as a marketing basis (2005) (198)
- Selective marketing for environmentally sustainable tourism (2008) (174)
- A Review of Unquestioned Standards in Using Cluster Analysis for Data-Driven Market Segmentation (2002) (169)
- Can Heterogeneity Among Individuals and Contexts/ Environments Be Harvested for Improved Sustainable Management? (2009) (167)
- COVID19 and Airbnb – Disrupting the Disruptor (2020) (165)
- A review of experiments in tourism and hospitality (2020) (163)
- Marketing in non-profit organizations : an international perspective (2009) (163)
- Crisis-resistant tourists (2015) (159)
- Required Sample Sizes for Data-Driven Market Segmentation Analyses in Tourism (2014) (156)
- Identifying tourists with smaller environmental footprints (2010) (151)
- Using cluster analysis for market segmentation - typical misconceptions, established methodological weaknesses and some recommendations for improvement (2003) (149)
- A review of research into paid online peer-to-peer accommodation: Launching the Annals of Tourism Research Curated Collection on peer-to-peer accommodation. (2019) (143)
- Measuring environmentally sustainable tourist behaviour (2016) (141)
- Someone’s been sleeping in my bed (2016) (140)
- An Investigation of Tourists' Patterns of Obligation to Protect the Environment (2008) (139)
- Tourism marketing research: Past, present and future (2014) (138)
- What Motivates Which Volunteers? Psychographic Heterogeneity Among Volunteers in Australia (2007) (137)
- Asking Good Survey Questions (2013) (136)
- Understanding behaviour to inform water supply management in developed nations--a review of literature, conceptual model and research agenda. (2009) (134)
- Online Versus Paper (2009) (131)
- May I sleep in your bed? Getting permission to book (2021) (128)
- Key drivers of airline loyalty (2011) (126)
- The effect of information on public acceptance--the case of water from alternative sources. (2010) (124)
- Public acceptance of recycled water (2019) (123)
- Validly Measuring Destination Image in Survey Studies (2013) (123)
- Cross‐cultural differences in survey response patterns (2007) (123)
- Drivers of pro-environmental tourist behaviours are not universal (2017) (117)
- Business travellers’ hotel expectations and disappointments: A different perspective to hotel attribute importance investigation (2002) (117)
- Winter Tourist Segments in Austria: Identifying Stable Vacation Styles Using Bagged Clustering Techniques (2003) (116)
- Mission or money? Competitive challenges facing public sector nonprofit organisations in an institutionalised environment (2008) (114)
- Do Satisfied Tourists Really Intend to Come Back? Three Concerns with Empirical Studies of the Link between Satisfaction and Behavioral Intention (2015) (113)
- Water conservation behavior in Australia (2012) (111)
- Evaluation of structure and reproducibility of cluster solutions using the bootstrap (2010) (106)
- Quality of life and travel motivations: integrating the two concepts in the Grevillea Model (2012) (105)
- The sustainability–profitability trade-off in tourism: can it be overcome? (2011) (104)
- Behavioural market segments among surf tourists: investigating past destination choice (2003) (103)
- Do Pro-environmental Appeals Trigger Pro-environmental Behavior in Hotel Guests? (2017) (103)
- Quality of life and tourism: a conceptual framework and novel segmentation base. (2013) (102)
- Biclustering: Overcoming Data Dimensionality Problems in Market Segmentation (2012) (101)
- Self-Congruity Theory: To What Extent Does It Hold in Tourism? (2011) (100)
- Quick, Simple and Reliable: Forced Binary Survey Questions (2011) (99)
- Biting Off More Than They Can Chew: Food Waste at Hotel Breakfast Buffets (2018) (97)
- A Market-Oriented Approach to Responsibly Managing Information Privacy Concerns in Direct Marketing (2007) (93)
- Does eco certification sell tourism services? Evidence from a quasi-experimental observation study in Iceland (2016) (90)
- Insights into Sustainable Tourists in Austria: A Data-based A Priori Segmentation Approach (2004) (90)
- Does water context influence behaviour and attitudes to water conservation? (2011) (89)
- A Sharing-Based Approach to Enticing Tourists to Behave More Environmentally Friendly (2017) (87)
- Australians’ Water Conservation Behaviours and Attitudes (2010) (85)
- Discretionary Expenditure and Tourism Consumption: Insights from a Choice Experiment (2007) (84)
- Market Segmentation Analysis: Understanding It, Doing It, and Making It Useful (2018) (80)
- Public acceptance and perceptions of alternative water sources: a comparative study in nine locations (2016) (79)
- Tourism And Discretionary Income Allocation - Heterogeneity Among Households (2008) (79)
- Increasing sample size compensates for data problems in segmentation studies (2016) (78)
- Drinking water from alternative water sources: differences in beliefs, social norms and factors of perceived behavioural control across eight Australian locations. (2009) (77)
- Methodological reasons for the theory/practice divide in market segmentation (2009) (76)
- Can tourists easily choose a low carbon footprint vacation? (2014) (76)
- How constrained a response: a comparison of binary, ordinal and metric answer formats (2007) (74)
- Peer to Peer Accommodation Networks: Pushing the Boundaries (2017) (70)
- Travel Agency Marketing Strategy: Insights from Switzerland (2007) (68)
- Which hotel guest segments reuse towels? Selling sustainable tourism services through target marketing (2017) (68)
- Should We Still Lecture or Just Post Examination Questions on the Web?: the nature of the shift towards pragmatism in undergraduate lecture attendance (2005) (67)
- Recycled water for consumer markets - : a marketing research review and agenda (2006) (65)
- How to Avoid Random Market Segmentation Solutions (2018) (64)
- Segmenting Markets by Bagged Clustering (2004) (62)
- Substitutable by peer-to-peer accommodation networks? (2017) (60)
- Nature-Conserving Tourists: The Need for a Broader Perspective (2006) (58)
- No risk, no fun the role of perceived risk in adventure tourism (2004) (58)
- Public perception of desalinated versus recycled water in Australia (2006) (56)
- Reducing the plate waste of families at hotel buffets – a quasi-experimental field study (2020) (55)
- Tourism segmentation by consumer-based variables (2008) (54)
- Food tourism subsegments: a data-driven analysis (2018) (54)
- Word-of-Mouth Segments (2016) (54)
- Three good reasons NOT to use five and seven point Likert items (2011) (53)
- Not Just Any Volunteers: Segmenting the Market to Attract the High Contributors (2009) (53)
- Can Australian Universities Take Measures to Increase the Lecture Attendance of Marketing Students? (2009) (53)
- Newspaper coverage of water issues in Australia. (2012) (52)
- The international volunteering market: market segments and competitive relations (2007) (51)
- Designing for more environmentally friendly tourism (2020) (49)
- Improving carbon offsetting appeals in online airplane ticket purchasing: testing new messages, and using new test methods (2017) (48)
- A tale of three cities: perceptual charting for analysing destination images. (1999) (46)
- Applying City Perception Analysis (CPA) for Destination Positioning Decisions (2004) (46)
- Double degrees: double the trouble or twice the return? (2007) (46)
- The low stability of brand-attribute associations is partly due to market research methodology (2008) (44)
- Instructional Manipulation Checks: A longitudinal analysis with implications for MTurk (2018) (42)
- Making cause-related corporate social responsibility (CSR) count in holiday accommodation choice (2019) (42)
- Preventing tourists from canceling in times of crises (2016) (41)
- Activity-Based Market Sub-Segmentation Of Cultural Tourists (2002) (41)
- Assessing analytical robustness in cross‐cultural comparisons (2007) (40)
- Desalinated Versus Recycled Water - What Does the Public Think? (2010) (40)
- Customers’ sensitivity to different measures of corporate social responsibility in the Australian banking sector (2006) (39)
- Residents Open Their Homes to Tourists When Disaster Strikes (2017) (39)
- Acceptance of water alternatives in Australia - 2009. (2010) (39)
- An untapped gold mine? Exploring the potential of market basket analysis to grow hotel revenue (2016) (39)
- The readability of articles in tourism journals (2015) (39)
- The hybrid tourist (2015) (39)
- A comparison of several cluster algorithms on artificial binary data [Part 1]. Scenarios from travel market segmentation [Part 2: Working Paper 19]. (1998) (38)
- “Translating” between survey answer formats☆ (2013) (38)
- Visiting friends or relatives (2017) (38)
- Beyond ecotourism: the environmentally responsible tourist in the general travel experience (2009) (37)
- Short-haul city travel is truly environmentally sustainable. (2010) (37)
- Market segmentation analysis in tourism: a perspective paper (2019) (37)
- Are Green Tourists a Managerially Useful Target Segment? (2008) (36)
- Does Cultural Background Affect Volunteering Behavior? (2009) (36)
- Response Style Contamination of Student Evaluation Data (2009) (36)
- Self-congruity and volunteering: a multi-organisation comparison (2011) (35)
- Competition or collaboration? The effect of non-profit brand image on volunteer recruitment strategy (2013) (35)
- What makes foster carers think about quitting? Recommendations for improved retention of foster carers (2017) (34)
- Water alternatives-who and what influences public acceptance? (2010) (34)
- Community acceptance of recycled water - can we inoculate the public against scare campaigns? (2012) (31)
- A Nonparametric Approach to Perceptions-Based Market Segmentation: Applications (2001) (31)
- "Crises" that scare tourists: Investigating tourists’ travel-related concerns (2007) (30)
- Enabling people with impairments to use Airbnb (2019) (29)
- Conceptualizing vacation dedication (2019) (28)
- Consumer response to corporate social responsibility initiatives: an investigation of two necessary awareness states (2007) (28)
- Including Don't know answer options in brand image surveys improves data quality (2014) (28)
- The evolution of Airbnb regulation - An international longitudinal investigation 2008–2020 (2020) (28)
- Tourist segments' justifications for behaving in an environmentally unsustainable way (2016) (27)
- Analyzing Destination Images: A Perceptual Charting Approach (2000) (27)
- Impulse purchasing in tourism – learnings from a study in a matured market (2012) (26)
- What Moves Which Volunteers to Donate Their Time? An Investigation of Psychographic Heterogeneity Among Volunteers in Australia (2004) (26)
- Using graphical statistics to better understand market segmentation solutions (2014) (26)
- Dynamic, Interactive Survey Questions Can Increase Survey Data Quality (2013) (26)
- Uptake of resource efficiency measures among European small and medium-sized accommodation and food service providers (2016) (26)
- Unique features of peer-to-peer accommodation networks (2018) (25)
- Simplifying Three-way Questionnaires - Do the Advantages of Binary Answer Categories Compensate for the Loss of Information? (2003) (25)
- Voluntary relocation – An exploration of Australian attitudes in the context of drought, recycled and desalinated water (2011) (24)
- Carbon labels on restaurant menus: do people pay attention to them? (2019) (24)
- A post-COVID-19 model of tourism and hospitality workforce resilience (2020) (24)
- Biclustering (2012) (23)
- Hope for the Future: Identifying the Individual Difference Characteristics of People Who Are Interested In and Intend To Foster-Care (2012) (23)
- Different Tourists - Different Perceptions of Different Cities Consequences for Destination Image Measurement and Strategic Destination Marketing (2010) (22)
- ‘Pick Any’ Measures Contaminate Brand Image Studies (2012) (21)
- Market Segmentation Analysis (2020) (21)
- A reflection on survey research in hospitality (2018) (21)
- Which types of product attributes lead to aviation voluntary carbon offsetting among air passengers? (2021) (20)
- New horses for old courses: questioning the limitations of sustainable tourism to supply-driven measures and the nature-based context (2005) (19)
- To Segment or not to Segment? An Investigation of Segmentation Strategy Success under Varying Market Conditions (2005) (19)
- Strings Attached: New Public Management, Competitive Grant Funding and Social Capital (2009) (19)
- “I know what you’re going to ask me” Why respondents don’t read survey questions (2019) (19)
- Marketing Recycled Water: Review of Past Studies and Research Agenda (2005) (19)
- Different Tourists—Different Perceptions of Different Places: Accounting for Tourists' Perceptual Heterogeneity in Destination Image Measurement (2007) (19)
- Tracking data-driven market segments. (2003) (18)
- Branding water (2014) (18)
- Behavioural market segmentation using the bagged clustering approach based on binary guest survey data: exploring and visualizing unobserved heterogeneity (2000) (18)
- The science of attracting foster carers (2012) (18)
- Does One Size Fit All? The Suitability of Answer Formats for Different Constructs Measured (2009) (18)
- Protecting Consumer Privacy in the Company'S Best Interest (2006) (18)
- “To Clean or Not to Clean?” Reducing Daily Routine Hotel Room Cleaning by Letting Tourists Answer This Question for Themselves (2019) (18)
- Empirical market segmentation: what you see is what you get (2005) (17)
- Sharing economy and peer-to-peer accommodation – a perspective paper (2020) (17)
- Changing service settings for the environment (2019) (17)
- Improving the stability of market segmentation analysis (2019) (17)
- Question Stability in Brand Image Measurement: Comparing Alternative Answer Formats and Accounting for Heterogeneity in Descriptive Models (2007) (17)
- Understanding the Australian Environmental Volunteering Market: A Basis for Behavioural Change and a Sustainable Future (2009) (17)
- One legacy of Mazanec: binary questions are a simple, stable and valid measure of evaluative beliefs (2012) (17)
- Does hosting on Airbnb offer hosts vacation-like benefits? Proposing a reconceptualization of peer-to-peer accommodation (2020) (17)
- Attracting Volunteers in Highly Multicultural Societies: A Marketing Challenge (2012) (17)
- Drivers of plate waste (2019) (16)
- Data-driven Market Segmentation in Tourism – Approaches, Changes Over Two Decades and Development Potential (2006) (16)
- Harvesting the “Business Test Trip”: Converting Business Travelers to Holidaymakers (2012) (16)
- Research in a culturally diverse world: reducing redundancies, increasing relevance (2016) (16)
- User-friendliness of answer formats - an empirical comparison (2007) (15)
- Airbnb's business model (2017) (15)
- Environmental Volunteers: Are They Driven By Altruism and a Strong Feeling of Regional Identity? (2006) (15)
- What Makes Students Attend Lectures? The Shift Towards Pragmatism in Undergraduate Lecture Attendance (2004) (15)
- Delivering the Right Tourist Service to the Right People–A Comparison of Segmentation Approaches (2005) (15)
- Three good reasons NOT to use factor-cluster segmentation (2011) (14)
- Using segment level stability to select target segments in data-driven market segmentation studies (2017) (14)
- Why quantitative papers based on primary data get desk-rejected by Annals of Tourism Research (2020) (14)
- What can agencies do to increase foster carer satisfaction? (2018) (13)
- The Symptomatic Nature Of Past Destination Choice Among Surf Tourists (2004) (13)
- Behavioral Market Segmentation of Binary Guest Survey Data with Bagged Clustering (2001) (13)
- PC, Phone or Tablet?: Use, Preference and Completion Rates for Web Surveys (2017) (13)
- CORONAVIRUS AND AIRBNB – Disrupting the Disruptor (2020) (13)
- The characteristics of potential environmental volunteers: implications for marketing communications (2015) (13)
- Types of network members (2017) (13)
- The Effect of Funding Changes on Public Sector Nonprofit Organizations: The Case of Bushcare NSW (2008) (12)
- Response style corrected market segmentation for ordinal data (2016) (12)
- HABIT DRIVES SUSTAINABLE TOURIST BEHAVIOUR (2021) (12)
- Management learning exercise and trainer's note for market segmentation in tourism (2007) (12)
- Increasing Civic Participation Through Market Segmentation (2017) (12)
- Carer Factors Associated with Foster-Placement Success and Breakdown (2018) (12)
- Do satisfied tourists really intend to come back? Three concerns with empirical studies linking satisfaction to behavioral intentions (2015) (12)
- Chapter 11 Regulatory Reactions Around the World (2017) (12)
- Time Efficient Brand Image Measurement - Is Binary Format Sufficient to Gain the Market Insight Required? (2004) (12)
- Methods in Segmentation (2017) (12)
- The impact on employment (2017) (12)
- Environmentally sustainable tourists (2015) (12)
- How Airbnb Creates Value (2017) (11)
- Online versus paper: format effects in tourism surveys (2020) (11)
- Learning by Simulation -Computer Simulations for Strategic Marketing Decision Support in Tourism (2003) (11)
- Getting more out of binary data. Segmenting markets by bagged clustering. (2000) (11)
- Framing Advertisements to Elicit Positive Emotions and Attract Foster Carers (2016) (11)
- Solidarity tourism how can tourism help the Ukraine and other war-torn countries? (2022) (11)
- Drivers of plate waste at buffets: A comprehensive conceptual model based on observational data and staff insights (2021) (10)
- Market segmentation approaches in tourism (2014) (10)
- Market Research in Austrian NTO and RTOs: Is the research homework done before spending marketing millions? (2003) (10)
- Market Segmentation for e-Tourism (2021) (10)
- Why the Level-Free Forced-Choice Binary Measure of Brand Benefit Beliefs Works So Well (2015) (10)
- Heterogeneity Among Potential Foster Carers: An Investigation of Reasons for Not Foster Caring (2012) (10)
- The limitations of consumer response to CSR: An empirical test of Smith's proposed antecedents (2006) (10)
- Cognitive load reduction strategies in questionnaire design (2021) (9)
- In future, I would love to see … a reflection on the state of quantitative tourism research (2015) (9)
- Segmenting the Volunteer Market: Learnings from an Australian Study (2007) (9)
- Networks and hosts: a love-hate relationship (2017) (9)
- Are we drawing the right conclusions? The dangers of answer format effects in empirical tourism research. (2006) (9)
- Not offering don't know options in brand image surveys contaminates data (2009) (9)
- When sustainability backfires: A review on the unintended negative side‐effects of product and service sustainability on consumer behavior (2022) (9)
- A pro-active model of journal editing (2020) (8)
- Fear segments in tourism (2005) (8)
- Segmenting Australian online panellists based on volunteering motivations (2015) (8)
- Filling infrastructure gaps (2018) (8)
- Eat up! Prevention of plate waste in tourism and hospitality: a perspective paper (2020) (8)
- Do tourists notice social responsibility information? (2019) (8)
- Geographical or behavioural segmentation? The pros and cons for destination marketing (2004) (8)
- The formation and functioning of the Airbnb neo-tribe. Exploring peer-to-peer accommodation host groups (2021) (8)
- Artificial binary data scenarios (1998) (8)
- Chapter 5 Accepted Standards Undermining the Validity of Tourism Research (2007) (7)
- Identifying superfluous survey items (2018) (7)
- Chapter 13 Networks in China (2017) (7)
- Comparing Association Grids and ‘Pick Any’ Lists for Measuring Brand Attributes (2016) (7)
- Data-Driven Market Segmentation - A Structure-Based Conceptual Framework for Management Decision Support (2003) (7)
- The multi-family travel market (2018) (7)
- 5/7-point “Likert scales” aren't always the best option (2021) (7)
- Tourism and vaccine hesitancy (2021) (7)
- In a Galaxy Far, Far Away . . . Market Yourself Differently (2017) (7)
- Drivers of price in city destinations: Vienna (2018) (7)
- Segmenting tourists based on satisfaction and satisfaction patterns (2008) (7)
- Ecotourists - Who are they and what should we really call them? (2013) (6)
- The role of market segmentation in strategic tourism marketing (2012) (6)
- Chapter 7 Entrepreneurship Opportunities (2017) (6)
- Maximizing participation from online survey panel members (2019) (6)
- Communicating with parents of obese children: which channels are most effective? (2016) (6)
- E-CRM and Managerial Discretion (2007) (6)
- Networks Becoming One-stop Travel Shops (2018) (6)
- Who Donates Time to the Benefit of the Environment and Animal Rights? Profiling Volunteers from an International Perspective (2006) (6)
- Communicating to culture audiences (2016) (5)
- Marketing Research for Volunteering: A Research Agenda (2004) (5)
- The excuses tourists use to justify environmentally unfriendly behaviours (2021) (5)
- Chapter 6 Airbnb and its Competitors (2017) (5)
- Context- and culture-dependent behaviors for the greater good: a comparative analysis of plate waste generation (2021) (5)
- Cross-cultural comparisons of tourist satisfaction: assessing analytical robustness (2008) (5)
- Choosing a primary school in Australia: eliciting choice-determining factors using the theory of planned behaviour (2006) (5)
- A review of air travel behavior and climate change (2022) (5)
- Chapter 19 Do Hosts Discriminate (2017) (4)
- Helping when disaster hits (2018) (4)
- Activism, lobbying and corporate social responsibility by Airbnb – before, during and after COVID-19 (2021) (4)
- How many manuscripts should I review for journals? Paying it forward to our academic children and our academic children yet unborn (2021) (4)
- Assessing the carbon footprint of tourism businesses using environmentally extended input-output analysis (2021) (4)
- eCRM Success and The Value of Managerial Discretion. (2004) (4)
- If You Don't Need to Know, Don't Ask! Does Questionnaire Length Dilute the Stability of Brand Images? (2004) (4)
- Learning by Simulation-Computer Simulations for Strategic Management Decision Support in Tourism (2011) (4)
- Can publicly visible pro-environmental initiatives improve the organic environmental image of destinations? (2021) (4)
- Are 10,752 journal articles per year too many? (2022) (4)
- Personality and motivation matter in touring holidays: a preliminary investigation into heterogeneity among touring travelers. (2011) (4)
- Corrigendum to “What affects public acceptance of recycled and desalinated water?” [Water Res. 45 (2) (2011) pp. 933–943] (2014) (4)
- Profiling the One- and Two-star Hotel Guest for Targeted Segmentation Action: a Descriptive Investigation of Risk Perceptions, Expectations, Disappointments and Information Processing Tendencies (2004) (4)
- The changing importance of vacations: Proposing a theoretical explanation for the changing contribution of vacations to people’s quality of life (2019) (4)
- Evaluating geographical target markets - an aggregated portfolio approach for improved managerial decision- making (2003) (3)
- Cultural Perceptions of Volunteering: Attracting Volunteers in an Increasingly Multicultural Society (2005) (3)
- CAN DISASTERS IMPROVE THE TOURISM INDUSTRY? The role of normative, cognitive and relational expectations in shaping industry response to disaster-induced disruption (2021) (3)
- A psychological profile of potential youth mentor volunteers (2014) (3)
- Nothing new in research on environmentally sustainable tourism (2007) (3)
- Communication-regulated social systems (2017) (3)
- PROGRESS IN FIELD EXPERIMENTATION FOR ENVIRONMENTALLY SUSTAINABLE TOURISM – A knowledge map and research agenda (2022) (3)
- The diamond professor: a portrait of Josef Mazanec (2014) (3)
- Unique Features of the Networks (2017) (3)
- The Business Model (2017) (3)
- Development of a posteriori market segments over time - a tracking procedure (2003) (3)
- Guests with disabilities (2017) (3)
- Increasing Civic Engagement Through Market Segmentation (2017) (3)
- Are we drawing the right conclusions? The Dangers of Response Sets and Scale Assumptions in Empirical Tourism Research (2006) (3)
- What drives trip cancellations when a disaster hits (2015) (3)
- ARE AUSTRALIAN PRACTITIONERS HOMOGENEOUS WITH REGARD TO THEIR EXPECTATIONS OF MARKETING GRADUATES (2003) (3)
- Towards more thorough data-driven segmentation in tourism - a tracking framework for exploring segment development (2004) (3)
- Challenges For Tomorrows Tourism Education – The Case Of Austria (2001) (3)
- Brilliance is succinct: Embrace and respect the short communication (2019) (3)
- Managerial discretion and E-CRM performance (2009) (3)
- Ascending Mount Kosciusko: An Exploration of Motivational Patterns (2006) (3)
- A comparison of several cluster algorithms on artificial binary data [Part 2]. Scenarios from travel market segmentation. Part 2 (Addition to Working Paper No. 7). (1998) (2)
- Tourism discretionary spending choice behaviour (2005) (2)
- Ascending Mt Kosciuszko: An exploration of motivational patterns (2006) (2)
- Using market segmentation to gain insight into reasons for not fostering caring (2010) (2)
- What Do Australian Practitioners’ Expect from Marketing Graduates? (2003) (2)
- Getting more out of three way data - simultaneous market segmentation and positioning applying perceptions based market segmentation (PBMS) (2001) (2)
- How Airbnb captures and disseminates value (2017) (2)
- The evolution of Airbnb’s business model (2021) (2)
- Segmentation: Tourism (2021) (2)
- Platform Business (2022) (2)
- Drivers of trip cancellations among Australian travellers (2016) (2)
- Desalination and recycling: Australians raise health, environment and cost concerns (2007) (2)
- Tourism market segmentation: a step by step guide (2013) (2)
- Expanding the pool of volunteers: enticing ethnic minorities to become more involved (2007) (2)
- Understanding the Australian volunteering market: A basis for behavioural change and a sustainable (2009) (2)
- Improved Understanding of Tourists' Needs (2005) (2)
- Survey research in tourism: a perspective paper (2019) (2)
- Reduce reuse … and don't recycle! (2019) (2)
- Sharing economy and peer-to-peer accommodation A perspective paper (2020) (2)
- 5/7-POINT “LIKERT SCALES” AREN’T ALWAYS THE BEST OPTION Their validity is undermined by lack of reliability, response style bias, long completion times and limitations to permissible statistical procedures (2021) (2)
- THE EVOLUTION OF AIRBNB REGULATION - An International Longitudinal Investigation 2008-2020 (2020) (2)
- Improved understanding of tourists’ needs – cross-classification for validation of data-driven segments (2011) (1)
- Psychographic segmentation of summer holiday makers in Austria. (1997) (1)
- A good graph is worth a thousand numbers (2019) (1)
- Fighting for volunteers' time: competition in the international volunteering industry (2005) (1)
- Testing whether eco certifications sell tourism services (2014) (1)
- The Sharing Economy (2017) (1)
- Converting business travellers to leisure travellers (2009) (1)
- Step 5: Extracting Segments (2018) (1)
- Green tourists: Insights from prompted and unprompted recall research (2014) (1)
- An initial empirical guide to translating between different answer formats (2010) (1)
- Self-congruity theory in volunteering (2009) (1)
- The evolution of Airbnb’s competitive landscape (2021) (1)
- Extending Rungie et al.'s model of brand image stability to account for heterogeneity (2007) (1)
- Defining and Operationalizing Eight Forms of Eudaimonia and Hedonia and Assessing Tourism-Specific Context-Dependency (2022) (1)
- Changing service settings for the environment: How to reduce negative environmental impacts without sacrificing tourist satisfaction (2020) (1)
- Travel career or childhood travel habit? (2022) (1)
- Risk perceptions, expectations, disappointments and information processing tendencies of one- and two star hotel guests - is there a market for low star hotel categories in Austria? (2003) (1)
- A Conceptual Framework of Skilled Female Migrant Retention (2015) (1)
- Mimetic Marketing in Environmental Volunteering Organisations (2005) (1)
- Competition or collaboration? The effect of non-profit brand image on volunteer recruitment strategy (2013) (1)
- Format Effects in Tourism Surveys (2008) (1)
- How to prevent tourists from canceling when a disaster hits the destination: promising measures, crisis-resistant target segment and leveraging peer-to-peer networks. (2017) (1)
- The shuttle bus survey: Achieving higher response rates in (longitudinal) guest surveys (2020) (1)
- Using targeted marketing to increase foster carers: making smarter use of limited marketing dollars (2010) (1)
- Consumer Information Privacy: a Building Block for Marketing Leadership (2006) (1)
- Tracking positioning developments - perceptual changes in hair colorant positioning in Eastern Europe (2003) (1)
- Step 8: Selecting the Target Segment(s) (2018) (1)
- Tourist segment compatibility (2008) (1)
- Chapter 10 Facilitating Events (2017) (1)
- A review of research into paid online peer-to-peer accommodation (2021) (1)
- Waste production patterns in hotels and restaurants: An intra-sectoral segmentation approach (2023) (0)
- Residents and Airbnb (2022) (0)
- Do employees hold the key to environmental sustainability in tourism businesses? Empirical evidence from a field study (2022) (0)
- Developing target marketing strategies (2000) (0)
- Sample size requirements for market segmentation with imperfect survey data (2014) (0)
- Utilizing standard market research data (2000) (0)
- Reduce reuse … and don’t recycle! On text reuse in academic articles (2020) (0)
- Step 2: Perceptual competition analysis (2000) (0)
- Launching research: experiences with and achievements of a research mentoring platform for academic women (2005) (0)
- ePubWU Institutional Repository (2014) (0)
- Chapter 23 Political Activism (2017) (0)
- Answer format suitability - the interdependence of answer format and construct measured (2006) (0)
- Variable selection for market segmentation (2016) (0)
- Measuring segment attractiveness (2009) (0)
- Step 4: Exploring Data (2018) (0)
- Research as Praxis: a research mentoring platform for academic women (2005) (0)
- Testing for structural change over time of brand attribute perceptions in market segments (2004) (0)
- Survey questions measuring destination image - The good, the bad and the ugly (2012) (0)
- Does one size fit al l? The s uitability of answer formats for diffe rent constructs measured (2009) (0)
- Is Thinking Worthwhile? A Comparison of Corporate Segment Choice Strategies (2003) (0)
- Operationalizing segment choice criteria (2002) (0)
- Segmentation (2022) (0)
- The need for strategic marketing research in city tourism (2000) (0)
- ACTIONS SPEAK LOUDER THAN WORDS - Publicly visible environmentally sustainable initiatives improve organic destination image (2020) (0)
- Quality of Life Research in Tourism - Relevance and Key Directions for the Future (2011) (0)
- Increasing employer willingness to hire people with disability: the perspective of disability employment service providers (2023) (0)
- The User-Friendliness of Alternative Answer Formats (2006) (0)
- Compression of perceptual profiles (2000) (0)
- Couchsurfing (2022) (0)
- Delivery or desirability of benefits? Predicting the effectiveness of egoistic and altruistic message appeals for recycled water use (2022) (0)
- Step 7: Describing Segments (2018) (0)
- Step 2: Specifying the Ideal Target Segment (2018) (0)
- Socialising new guests (2017) (0)
- Tourist behaviour change for sustainable consumption (SDG Goal12): Tourism Agenda 2030 Perspective article (2022) (0)
- The influence of interactions between market segmentation strategy and competition on organizational performance. A simulation study. (2003) (0)
- Eat Up! Prevention of Plate Waste in Tourism and Hospitality - A Perspective Paper (2020) (0)
- On the Heterogeneity of Preferences for Disability Services (2021) (0)
- Cultural tourism in Austria - empirical warning signs against implicitly setting cultural tourism and city tourism equal (2000) (0)
- Committed tourists - an attractive market segment (2014) (0)
- Step 3: Concentration analysis of image distinction (2000) (0)
- Harvesting micro-geographic heterogeneity to increase community acceptance of tourism (2007) (0)
- Pinpointing suitable 'direct service' volunteers (2008) (0)
- A stepwise procedure for perceptions-based segmentation of retail markets (2000) (0)
- Step 4: Segment formation (2000) (0)
- Air travellers can't get no satisfaction - but it doesn't make them less loyal (2011) (0)
- A note on topological concepts for complexity reduction of binary survey data (2000) (0)
- Using segment level stability to select target segments in data-driven market segmentation studies (2017) (0)
- Answer format effects revisited (2005) (0)
- Book Review (2020) (0)
- Tourism and the Competition for Discretionary Expenditure (2006) (0)
- Are we drawing the right conclusions? The d angers of answer format effec ts in empirical tourism (2006) (0)
- Characterization of perceptual classes (2000) (0)
- BRILLIANCE IS SUCCINCT - Embrace and respect the short communication (2020) (0)
- Strategic brand image analysis for heterogeneous markets – applying dynamic perceptions based market segmentation (dynPBMS) to dishwashing brand data (2002) (0)
- Step 6: Profiling Segments (2018) (0)
- The temptation of dynamic online survey questions - Should we resist it? (2013) (0)
- Step 1: Answer pattern compression (2000) (0)
- Committ ed tourists - an attr active market segment (2014) (0)
- Profiling Vacation Segments With An Environment Protection Attitude – A Strategic Marketing Approach Towards Sustainability (2002) (0)
- Executive Summaries (2005) (0)
- Step 1: Deciding (not) to Segment (2018) (0)
- The sc ience of attr acting foster carers (2014) (0)
- Segmentation - Tourism (2022) (0)
- Airbnb (2022) (0)
- Public perceptions of recycled water and why they matter a lot (2014) (0)
- Resident satisfaction with the growth of Airbnb in Ljubljana – before, during and after COVID-19 (2021) (0)
- Step 9: Customising the Marketing Mix (2018) (0)
- Formation and characterization of market segments (2000) (0)
- Lazarevski, Katie and Irvine, Helen J. and Dolnicar, Sara (2007) The effect of funding changes on public sector non-profit organisations: the case of Bushcare NSW. In Proceedings International Nonprofit and Social Marketing Conference, pages (2007) (0)
- The relationship between grant funding and administrative capabilities in Public Sector Nonprofit Organizations : The Case of Bushcare NSW (2017) (0)
- author-manuscript this Mimetic marketing in environmental volunteering organisations. In ANZMAC Mimetic Marketing in Environmental Volunteering Organisations (2008) (0)
- Consumer's product comprehension: limitations of past work and recommendations for new directions (2007) (0)
- Segmenting online panellists : a volunteering perspective (2009) (0)
- Step 10: Evaluation and Monitoring (2018) (0)
- Response style corrected market segmentation for ordinal data (2015) (0)
- The use of positive versus negative appeals for foster care advertisements (2010) (0)
- Peer-to-peer Accommodation (2022) (0)
- Step 3: Collecting Data (2018) (0)
- Tourism and Emerging Infectious Diseases: More Connections Than First Meet the Eye (2022) (0)
- How host responses to negative guest reviews affect booking-specific risk perception, stated booking likelihood, confidence in service delivery and perception of Airbnb – An experimental study (response to reviews) (2021) (0)
- Are hedonia and eudaimonia higher on vacation than at home? Initial empirical evidence and a toolbox for future research (2021) (0)
- Context- and culture-dependent behaviours for the greater good: A comparative analysis of plate waste generation (0)
- Food Waste (2021) (0)
- Cluster Analysis (2022) (0)
- Do instructional manipulation checks measure inattention or miscomprehension? (2022) (0)
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