Susumu Ogawa
#65,476
Most Influential Person Now
Japanese teacher
Susumu Ogawa's AcademicInfluence.com Rankings
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Communications
Susumu Ogawa's Degrees
- Bachelors Japanese Language and Literature University of Tokyo
- Masters Teaching Japanese as a Foreign Language Kyoto University
Why Is Susumu Ogawa Influential?
(Suggest an Edit or Addition)According to Wikipedia, Susumu Ogawa is a professor of Innovation and Marketing, Graduate School of Business Administration, Kobe University, Japan. He was a student of Eric von Hippel, and received a Ph.D. in management from Sloan School of Management, Massachusetts Institute of Technology , in 1998. Since September 2016, he serves as a Research Affiliate at Massachusetts Institute of Technology, Sloan School of Management. His specialty is innovation and marketing.
Susumu Ogawa's Published Works
Published Works
- The Age of the Consumer-Innovator (2011) (288)
- User-Generated Versus Designer-Generated Products: A Performance Assessment at Muji (2012) (174)
- Does sticky information affect the locus of innovation? Evidence from the Japanese convenience-store industry (1998) (169)
- Reducing the Risks of New Product (2006) (87)
- The Value of Marketing Crowdsourced New Products as Such: Evidence from Two Randomized Field Experiments (2017) (71)
- Exploring Characteristics and Motives of Consumer Innovators: Community Innovators vs. Independent Innovators (2012) (51)
- Visualizing Invisible Innovation Continent: Evidence from Global Consumer Innovation Surveys (2011) (48)
- Innovating innovation:The case of Seven-Eleven Japan (2007) (39)
- Classifying user-innovators - An approach to utilize user-innovator asset (2015) (19)
- The Hypothesis-Testing Ordering System: A New Competitive Weapon of Japanese Convenience Stores in a New Digital Era (2002) (11)
- How a user innovation origin affects firms’ subsequent innovation performance: the case of Japan’s fishing tackle industry (2020) (5)
- Profit‐Enhancing Know‐How Disclosure: A Strategic View (2012) (4)
- Drawing Users into Innovation Policy: A Study of the Danish Policy on User-Driven Innovation (2011) (3)
- The user innovation phenomenon (2017) (2)
- What Can We Learn from User Entrepreneurs? Systematic Review, Synthesis, and Propositions (2012) (1)
- Entreprenurial Behavior and Growth Opportunity of Retailers (1992) (0)
- Crowdsourced Products Sell Better When They're Marketed That Way. (2016) (0)
- Explaining the Locus of Innovation : On the Sticky Information Hypothesis ( R&D-Manufacuturing-Marketing Interface) (2000) (0)
- Marketing Dialogue Modes and New Product Developement Performance--Introduction to Comparative Analysis of Marketing Dialogue Modes (1997) (0)
- The Business System of SECOM (2009) (0)
- Buyers in Big Retailers : Their Source and Content of Information (1994) (0)
- Quantifying User Innovation in Consumer Goods Case Study of CUUSOO.COM, Japan (2009) (0)
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What Schools Are Affiliated With Susumu Ogawa?
Susumu Ogawa is affiliated with the following schools: