Viviana Zelizer

Most Influential Person

American sociologist

Why Is Viviana Zelizer Influential?

A specialist in culture and economic processes, Viviana A. Zelizer is Lloyd Cotsen ’50 Professor of Sociology at Princeton University. She has published award-winning books on the development of life insurance, the changing value of children, the place of money in social life and the economics of intimacy. She has also studied topics ranging from economic ethics to consumption practices. A collection of her essays appears in Economic Lives: How Culture Shapes the Economy (2010). Her most recent book is Money Talks: Explaining How Money Really Works (2017) co-edited with Nina Bandelj and Frederick Wherry. Her books and articles have been translated into multiple languages. Her op-eds have appeared in The New York Times, The Wall Street Journal, and The Huffington Post.

Professor Zelizer has held appointments at the Institute for Advanced Study, the Russell Sage Foundation, and the École des Hautes Études en Sciences Sociales, as well as fellowships from the John Simon Guggenheim Memorial Foundation, the National Endowment for the Humanities, and the Rockefeller Foundation. She is a member of the American Philosophical Society and the American Academy of Arts & Sciences and an Honorary Fellow of the Society for the Advancement of Socio-Economics. In 2019, she received the degree of Doctor Honoris Causa from Sciences Po University in Paris.

She has chaired the Princeton Department of Sociology, the economic sociology section of the American Sociological Association, and has served on numerous editorial boards. Among many other advisory councils, she was a member of the Scientific Council, Paris School of Economics between 2006-2016 and the Scientific Council, Institute for Advanced Study in Toulouse, 2010-2020.

In 2003, the Economic Sociology section of the American Sociological Association named its annual book prize the Viviana A. Zelizer Distinguished Book Award.

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Featured in Top Influential Sociologists Today

According to Wikipedia, Viviana A. Rotman Zelizer is an American sociologist and the Lloyd Cotsen '50 Professor of Sociology at Princeton University. She is a prominent economic sociologist who focuses on the attribution of cultural and moral meaning to the economy. A constant theme in her work is economic valuation of the sacred, as found in such contexts as life insurance settlements and economic transactions between sexual intimates. In 2006 she was elected to the PEN American Center and in 2007 she was elected to both the American Academy of Arts & Sciences and the American Philosophical Society.

Viviana Zelizer's Published Works

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