Elizabeth Loftus

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American cognitive psychologist

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Elizabeth Loftus
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Why Is Elizabeth Loftus Influential?

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According to Wikipedia, Elizabeth F. Loftus is an American psychologist who is best known in relation to the misinformation effect, false memory and criticism of recovered memory therapies. Loftus's research includes the effects of phrasing on the perceptions of automobile accidents, the "lost in the mall" technique and the manipulation of food preferences through the use of false memories. In the Jane Doe case that began in 1997, Loftus and Melvin J. Guyer revealed serious concerns about the background and validity of the initial research. She has also served on the executive council of the Committee for Skeptical Inquiry and was a keynote speaker at the British Psychological Society's 2011 annual conference.

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Elizabeth Loftus's Published Works

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What Schools Are Affiliated With Elizabeth Loftus?

Elizabeth Loftus is affiliated with the following schools: